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July 18, 2016
Social media may be best known for hosting selfies and light-hearted status updates, but in various applications, social media is saving lives every day.
April 22, 2016
Good moderation comes from striking a balance between maintaining order and allowing your audience to engage with one another and drive discussions. Here are five tips for effective community moderation:
5 Tips for More Effective Community Moderation | Social Media Today
February 26, 2016
An online community can be a huge improvement on your customers’ experience, and I’m sure you have a ton of questions before you even get started. Wherever you start, begin with your customer in mind. After all, community is all about relationships and interactions.
November 13, 2015
This week I moderat ed another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of From Community to Commerce: Making the ROI Connection .
September 15, 2015
Community managers are the voice of a brand on social media. They interact and engage with the brand’s followers daily, and they build virtual relationships with the community. Therefore, it's important to avoid these common community management mistakes.
August 27, 2015
Yesterday, I wrote about why Pinterest in the best social network for ecommerce. Today, let’s talk about how to get started on Pinterest. I’ve attached an infographic from Quick Sprout about getting your first follows onside.
June 24, 2015
General consensus seems to be that more followers is better. One of the big stories on Time the other day was " Caitlyn Jenner Reaches 1 Million Twitter Followers Faster Than @POTUS ". Who wouldn't want 1 million Twitter followers? It seems like a great way to be able to reach more people and influence them. It turns out that just because you have a substantial following, doesn't mean you can readily convert that following into a substantial impact.
June 16, 2015
Online or not, any community is going to have its, well, its completely awful human beings. The struggle, in both United States law and now with online communities in the 21st century, is how to balance the rights of individuals with the rights, privacy, and health of the community.
reddit balance
June 09, 2015
The Social Shake-up is getting underway now. Those of from Falcon Social who are going are eagerly awaiting kickoff. We’ve already taken a look at some of the panels we’re the most excited for. Some of the most intriguing panels will look at topics that our team here at Falcon Social has been thinking about a lot—the importance of communities (Online Community is Bigger and Badder Than Ever), (The Porsche Story: Using Content & Technololgy to Build Passion for an Iconic Brand) and how all of this is happening across a broader mix of channels (From Pinterest and Instagram to Meerkat and Periscope: How to Engage Your Core Audience).
May 13, 2015
Here are 10 ways you can activate your audience today, including some solid examples and recommendations for how you can activate your audience with content, value, and community building.
activating social media communities