Recent Posts

How Social Customer Service Can Prevent Another Comcast Call Heard Round the World

Robin Carey
If Comcast had a social customer service strategy in place, the exhausting Block conversation gone viral could have been avoided. Social Media Today’s fourth edition of "The Social Customer Engagement Index 2014: Results, Analysis, and Perspectives" proves it. Adobe’s SVP of marketing is quoted in the index, “We have a matter of 300 milliseconds to turn our actions into great experiences that help us build new customer relationships and extend existing ones. With less time to make a connection and convert it into a meaningful relationship, companies have to act quickly—and react even quicker, which means taking a hard look at their current capabilities to make fast moves. This includes how quickly they can respond to customers when they need help.”
How Social Customer Service Can Prevent Another Comcast Call Heard Round the World

Great Customer Service Is Not About Being Perfect

SueCockburn
Great customer service is not about being perfect. The truth is, it really is impossible to get it right every time. Most customers know this and expect an occasional problem to occur. It's not so much the problem that is the issue, usually. It's the way we (or our team) handle the situation.
Great Customer Service Is Not About Being Perfect

A “New” Holiday Inn Welcome – How are you going to pay for that?

gerrybuk
When the first response to ordering two coffees in a hotel lobby is "how are you going to pay for it,?" you have an idea that customer service may not be at the top of that hotel's list of duties.
A “New” Holiday Inn Welcome – How are you going to pay for that?