At a certain point, one begins to wonder when internet access will just be a common 'thing' in our American lives, like electricity and access to clean water. (I know not everybody, even in the U.S., has all that, but go with me here.) And large tech companies are doing their best to get us to that point.
Where should brands put their resources on social? It looks like Facebook has plateaued, while Instagram is in a rapid growth phase. Check out this infographic from selfstartr.com. It shows that while Facebook has seen a 63% decrease in organic marketing reach since 2012, Instagram has seen a 115%...
We all use apps that request all kinds of access to you and your information for their use. The most recent evidence of this phenomenon is an online quiz from VonVon called “What Are Your Most Used Words on Facebook.” But the quiz is a black pit of privacy concerns, and we're jumping right in.
Facebook announced an update to Notes in September, improving the look and feel of the tool with a view to encouraging more bloggers to consider Facebook as a posting option. Now, Facebook's promoting how the new option can and is being used, with a view to encouraging more bloggers to post direct to The Social Network.
Are you looking for better ways to connect with your Facebook audience? The social media king has offered businesses a new alternative in the form of Facebook video ads. Video is a very powerful tool, something we all understand after the success of various YouTube stars. However, all businesses are incorporating these video ads in their marketing campaign. How can you be different? The key to remember is that you can boost your engagement and conversions if you make small adjustments to the way you target and design your Facebook video ads.
In the last few days, a quiz from VonVon kept appearing in my Facebook feed, “What Are Your Most Used Words on Facebook.” My friends kept taking it. After pulling data from Facebook, the quiz site creates a word cloud of the words that most often appeared in a person’s status updates.
In the digital equivalent of putting all your former boyfriend or girlfriend's stupid crap in a box and sticking it in a dark corner of your closet, Facebook recently announced that it is testing new features and options that will allow you to see a lot less of your ex, if you want to.
Facebook, Twitter and Google+ have all added or turned on features in the wake of the Paris attacks this past Friday, November 13. These features incorporate many of the behavioral uses of these platforms into their code. For example, Facebook turned on its “Safety Check” feature, where people can mark on their profile that they are ok instead of just posting something to your wall.
For the week of November 9 – November 15, 2015, U.S. brands and properties captured 605 million total actions (likes, shares, comments) from Facebook posts. Powered by Shareablee data, the top brand on Facebook for each respective industry is shown in this ranking.