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February 10, 2016
Facebook will soon be launching “Reactions”, an emoji toolbar that gives users five new alternatives to the Like button: Love, Haha , Wow, Sad, and Angry. For marketers, this means more insight into consumers’ emotional responses — but are the tools available to quantify that data? Here are five things all social media marketers need to consider before Reactions are rolled out
Facebook’s Reactions are Coming – Here’s Everything You Need to Know | Social Media Today
February 05, 2016
Virtual Reality is set to completely upend the way we connect with content creators on social. Since it first launched in September of last year, Facebook 360, along with a select group of invite-only brands and media companies, has been giving a master class on how it’s done. The good news is that now, everyone is invited to play.
February 04, 2016
With Facebook's new 'Reactions' feature set to become available to all users, here's a guide to help you understand why the addition of the new tool is not only an important move for Facebook, but how these tiny, cartoon faces may also become extremely valuable for your business.
Facebook’s Reactions are Coming – Here’s Everything You Need to Know | Social Media Today
February 02, 2016
When it comes to crafting ads for Facebook, sometimes color speaks louder than words. Color is one of the first things that audiences notice as they scroll through their Facebook newsfeeds, so advertisers who can skillfully use color in their ads will attract more views, clicks and conversions.
4 Brands Using Color For Eye-Popping Facebook Ads
January 28, 2016
The live-streaming battle is about to heat up – Facebook, which first released their live-streaming tool ‘Live’ to only verified profiles is now opening the option up to all U.S. iPhone users , as of today.
Facebook Live Now Open to All U.S. iOS Users | Social Media Today
January 27, 2016
It’s been a big year for Facebook, and today The Social Network underlined just how big, releasing its fourth quarter and full-year results for 2015. And the numbers are pretty amazing.
Facebook Releases 4th Quarter and Full-Year Results for 2015 | Social Media Today
January 15, 2016
The progress of Facebook's initiative is crucially important to the platform's ongoing growth and dominance. And while 'connecting the world' is its core aim, connecting the world to Facebook is a pretty great side-effect.
The Debate in India, and the Important Role it Plays in Facebook's Future | Social Media Today
January 14, 2016
A study of 58,000 users of Facebook in the US has warned that the techniques available today to analyze the information we provide can not only be used to deliver advertising contents, but also steal potentially sensitive information about any users from Internet..
January 12, 2016
From January 4 – January 10, 2016, U.S. brands and properties captured 569 million total actions (likes, shares and comments) from Facebook posts. Powered by Shareablee data, the top brand on Facebook for each respective industry is shown in the ranking here.
January 11, 2016
What are the predictions for Facebook this year and how will they affect the social media landscape? With acceleration of the media industry continuously reaching new speeds, we are in for some growth and increased revenues within an already booming business.
Facebook evolution in 2016