Organizations have seen great success when a large part of their employee base also acts as social media contributors. Join us for a webinar on March 31th at 12pm ET.  Click here to register.


January 08, 2015
The run-up to Christmas and the end of the year is always a battle for any business wanting to attract the attention of the press and gain significant marketing benefits. It is common knowledge within the world of journalism that editors receive hundreds of Christmas related ideas from PRs every day during December.
December 24, 2014
Elusive snow, southern charm, holiday tipping, and emotional seasonal ads. Here's a look at holiday-related trends and topics on social media.
December 23, 2014
With less than a week until Christmas the holiday season in general, you may have already mentally checked out for the year. While many people leave their marketing at the door when they rush out for the holidays, there are plenty of ways to keep your marketing going during this notorious “down time.”
December 10, 2014
Thanks to the ever-widening reach of social networking, organizations are finding ways to tap into the collective goodwill of people who want to give back during the holiday season from the comfort of their homes. Social giving has burst on the scene as the next big thing in charitable contributions.
December 05, 2014
Christmas is nearly here, and with it the busiest shopping season of the year. Social media is a great way for businesses to get involved in the conversation, and leveraging different platforms to reach potential customers while they are online and searching for the perfect gift.
December 04, 2014
A social media contest can help boost your business' exposure, increase profit, and build a valuable email subscriber database. Here are 3 contest ideas to try now that'll engage your current followers and further your online reach throughout the holiday season.
November 26, 2014
Similar to the concept of newsjacking, by carefully monitoring your competitors and industry, you’ll spot trends, gain insights and will know what’s causing a stir and creating buzz. This gives you an indication of demand, helping you target your activities accordingly.
November 21, 2014
Christmas is a time of year that evoke feelings of generosity and community, especially in the social media world. We have seen A LOT of changes, both good and bad, this past year and there are more looming in the first part of 2015. With changes, we tend to feel like starting over. New strategies, new tools, new actions we must take.
June 18, 2014
Jump in the pool of current events to make your written content relevant and engaging for your readers. The "holiday season" refers to the autumn to winter stretch of American holidays for a reason. After you get past this time of year, holidays are few and far in between. Case in point: summer.
December 19, 2013
Let's start off by admitting that most of us don't spend the holiday season thinking about things like online marketing, inbound lead generation, and search engine optimization strategies. But why not take a couple of hours anyway and learn what you can do to attract new customers online?