We know who all the award winners from the 2015 Cannes Film Festival were, but who were the social media winners, those who generated the most social buzz? This infographic outlines who dominates the online discussion.
In order to ensure their sustainability, social networks must reach a critical size. One figure summarises it all: 1,44 billion, the number of active Facebook users. This figure is impressive… but still way below the real total. In fact, together, WhatsApp and Instagram have more than 900 million active users and are also brands owed by Mark Zuckerberg’s firm. Therefore, the scope of the Facebook brand is wider than it appears at first sight.
Clutch has released a new survey and infographic about the social media practices of small businesses, and the results are very surprising. Perhaps the most surprising finding of their survey of more than 350 small business owners was that only around 53% of small businesses are actively using social media.
As online audiences continue to grow and diversify, it's essential for content marketers to understand what resonates with their customers. One of the most important factors is how different age groups will react to specific types of content.
Infographics continue rocking. And rolling. See, you may knock one out of the park with a blog post or another content type and earn links and social media shares, but something unique happens with a killer infographic. It not only captures attention, it gets reposted.
So you've heard all about the importance of leveraging social media to grow your small enterprise. You realize that it can help you find new clients and engage existing customers. But actually doing marketing on sites like Facebook, Twitter, and Google+ is a whole other story. Wouldn't it be cool to have a little pocket guide to navigating the landscape of social media?
Almost all business owners and marketers include social media marketing techniques in their mix. As an entrepreneur, you have a responsibility to connect with your potential and current customers and present your products or services or useful content in the most effective manner. The following tools will help you create a more productive social media campaign.