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March 01, 2015
Almost all business owners and marketers include social media marketing techniques in their mix. As an entrepreneur, you have a responsibility to connect with your potential and current customers and present your products or services or useful content in the most effective manner. The following tools will help you create a more productive social media campaign.
social media campaign tools
February 22, 2015
There are multiple factors to consider when creating and encouraging employee advocacy. One of the most important factors is employee engagement. When your employees are engaged, they're more likely to feel positively about the company they work for. That positive sentiment leads to pride, which in turn makes them want to do their best work, and even further, share that work with their networks.
employee advocates
February 15, 2015
Why do brands care about Millennials? By 2020, Millennials will have total more than $1.4 trillion in spending power. For brands, that means that if you are not reaching Millennials, you are not keeping pace with the future.
millenials and content marketing
February 07, 2015
This year may well the year that digital transformation becomes inscribed in the majority of company’s strategic initiatives in the developed world. If digital projects abound, many do not live up to expectations or become stuck in the mud. So, who is winning at it?
February 01, 2015
2015 promises to be a great year for marketers as confidence in content marketing is growing significantly. In fact, 50 percent of B2C marketers expect their budgets to increase!
January 19, 2015
What's to come in the future of technology? From social media to the virtual reality and wearable tech, we have a lot of exciting things to look forward to. Take a look this infographic that illustrates the top 10 emerging tech trends you should not miss.
January 11, 2015
Where will the technology world head in 2015, and what technologies will people embrace? The team at ThinkWithGoogle identified 3 major trends that are likely to shape the face of technology in 2015.
December 14, 2014
The search industry, and SEO as a whole, has come a long way from the days of link bait tactics and keyword stuffing, developing at an unparalleled rate. While old school SEO focused solely on keywords and targeted search engines, modern search engine optimization has become much more sophisticated and integrated.
December 07, 2014
Are you using the right media in your content marketing strategy? Creating content is only the beginning of your marketing efforts; distribution is where it really pays off.
November 24, 2014
Cornucopias represent bounty and generosity, which is why they're a must-have on any Thanksgiving table. Building a cornucopia is far from easy through - it's a very thoughtful and strategic process.