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The new year rings in an opportunity for many organizations to foresee any upcoming trends. Especially in sales and marketing teams, they need to stay ahead of the curve to keep up in the competitive B2B landscape. So what are the top trends businesses should be aware of? Check out this infographic by Sales for Life for five key opportunities to watch out for.
Multi-task much? A recent study conducted by Microsoft Corporation found that the average human now has a shorter attention span than a goldfish. A goldfish can focus for nine seconds; people are down to a mere eight seconds. With so much information coming at us from screens of all sizes, this news shouldn’t surprise us. So, what exactly does this mean for marketers? One thing it means is that brands must strive to fully understand their readers when creating and/or sharing content. If not, their readers will quickly seek out - and find - other brands that offer them the content they prefer. Column Five ’s infographic for Marketo , explains why publishing “bite-sized,” or “snackable” content is a popular (and effective) content marketing strategy.
Infographics have achieved unprecedented popularity over the past few years, giving people the ability to present large amounts of information in an easy to digest format. But what makes one infographic succeed and another fail? This infographic looks at the key elements of infographic success.
If you're an eCommerce brand, you know the struggle of trying to get into your customers' minds to understand their purchasing habits. From developing a sales calendar to making aesthetic changes to your website, it's always a never-ending battle to boost eCommerce sales. Take a look at this infographic and learn the psychological strategies that can be used to increase sales.
Social Media has changed traditional job roles and requires the creation of entirely new jobs. An infographic from Modern Servant Leaders looks at the ways that job responsibilities have changed their core principals since social media changed the rules of the game for businesses and corporations.
Via Kristina Monllos in Adweek comes a very interesting infographic from Influenster examining Millennial women and their holiday buying plans. The infographic is based on a survey that Influenster, which Monllos describes as a "Yelp for products," recently conducted on almost 6,000 of its users.
There’s a reason that “Google” has become a verb. And you need Google to love your website. This infographic from Indus Net Technologies breaks down into 10 simple steps what you need to do to make your website optimized for search.