Recent Posts

Lessons Learned from Viral Content

LorraineBall
As soon as I saw Jenna's Logo Swap blog post, I knew it would be popular, but I never anticipated how popular. The funny images created when she swapped famous logos delighted our regular readers and attracted the attention of a number of branding, creative and design websites. The post was featured on Design Taxi, Creative Blog, Fast Company, and Logo Design Love, to name just a few.
Lessons Learned from Viral Content

How to Make a Great Small Business Logo

smatista
There are a number of different routes to take when it comes to actually putting proverbial pen to paper. If you have it in the budget, working with a professional designer can definitely be worthwhile. Even finding someone finishing up a design degree at your local college is a great option.
How to Make a Great Small Business Logo

No-Bulls*@t Advice for Choosing a Logo You'll Love

shannonw
If all goes well, your logo will become the single most recognizable part of your company. Take two of the world's top brands for example... would you ever see McDonald's "Golden Arches" or Nike's "swoosh" and not know the company behind them? And whether or not your business ever sees that kind of success, your logo is going to be an integral part of your business' identity.
No-Bulls*@t Advice for Choosing a Logo You'll Love

Yahoo: A Logo Change for the Better

elizabethkent
Have you seen the new Yahoo logo? Despite the significant buildup to its reveal, the new logo has been widely criticized across the web as being a huge let down. So how do you know when it is a good time to change your logo, and how can you ensure that it will be well received?
Yahoo: A Logo Change for the Better

Yahoo Unveils New Logo Design: It Looks More Like Google

ubersocialmedia
Despite the Yahoo brand now being 18 years old, this latest logo feels like a backwards step. The whimsical elements of the logo, including the varying letter sizes and alignment of the exclamation mark, are at odds with the font they’ve used as well as the nasty bevel.
Yahoo Unveils New Logo Design: It Looks More Like Google

10 Things to Consider Before Rebranding Your Social Media Profiles

pamsallegue
Rebranding is risky business, but if done well you will reap a bigger harvest. Rebranding is a major decision, so here are 10 things to consider before rebranding your social media profiles.
10 Things to Consider Before Rebranding Your Social Media Profiles

Visual Identity, and Color? Yes, Have Some!

bdarrohn
Through the many years of industrialization, countless business owners and marketers have spent an immeasurable amount of time and money creating effective visual content. Logos have been licensed retaining certain companies identity, and along with those logos, color palettes.
Visual Identity, and Color? Yes, Have Some!

Social Media Guide: Getting Started With Social Media Strategy

Gareth Case
"In my opinion social media should form a part of every company’s marketing strategy, big or small. The way in which you use it will depend on many factors such as what your goals are and who your audience is but here is a short guide for getting results from social media quickly."

Jive gets a new logo

samlawrence