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Brandwashing? by Roger Dooley

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What Neuromarketing Can Teach Social Media

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Why Sentiment Analytics is Crucial to Social Marketing

By Mac Ocampo • Posted: March 12, 2012

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You Had Me at Hello but... : What Big Data and Neuromarketing Miss

By Sheridan Orr • Posted: May 25, 2012

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Beware The "Yes-Man" Who Is Ruining Your Brand

By Dannielle Blumenthal, Ph.D. • Posted: Jan. 4, 2011

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The Future of Branding

By Gaurav Mishra • Posted: May 28, 2012

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The Future of Branding

By Gaurav Mishra • Posted: May 28, 2012

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The 5 Emerging Disciplines in Influence Planning

By John Bell • Posted: Oct. 12, 2010

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27 Scientific Ways to Boost Your Chances of Going Viral

By Austin Miller • Posted: May 26, 2016

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Brand Success Goes To Those Who Study It

By Dannielle Blumenthal, Ph.D. • Posted: Dec. 26, 2010

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What's Your Personal Brand's Irresistibility Factor?

By Daniel Schawbel • Posted: Nov. 14, 2010

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People Buy Emotions, Not Things

By Bryan Kramer • Posted: Aug. 30, 2017

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Internet videos and emotional engagement

By Dirk Singer • Posted: Dec. 15, 2008

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People Buy Emotions Not Things

By Bryan Kramer • Posted: May 13, 2016

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Facebook Study Finds Content Delivered via Smartphone More Engaging Than via TV

By Andrew Hutchinson • Posted: July 3, 2015

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Landing Page vs. Homepage - and 11 Keys to Conversion

By Barry Feldman • Posted: Jan. 12, 2017

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It's Time to Get to Work. Arm Yourself with Knowledge.

By Beth Harte • Posted: Nov. 1, 2010

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TikTok Shares New Research into How Users Respond to Ads on the Platform

By Andrew Hutchinson • Posted: Sept. 23, 2021

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The Top 25 Ranked Blogs on Sales and Selling

By Paul McCord • Posted: Oct. 18, 2009

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The Big List of Power Words: 189 Phrases That Influence, Persuade, and Convert

By Leo Widrich • Posted: July 2, 2014