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December 15, 2014
Just think about your inbox for a second. After the phone, email is likely the method you use most to communicate with others. When was the last time you had a personal conversation on Facebook? How often have you started a discussion on Twitter, then reverted to email to continue?
August 27, 2014
Lessons you can learn from our months running A/B tests on the subject lines of our emails.
September 17, 2010
As social media and blogging have grown more and more popular, there’s been some talk about the demise of the “lowly” email newsletter, or e-zine. Once a staple of business owners using the Internet to market and promote their businesses, it seems that lately the thinking is that they’re not so...
April 13, 2009
Au départ, je n'avais pas prévu de relayer l'article sur les 9 règles d'or pour gérer les désabonnements . Mais après une récente tentative de désinscription qui a tourné Ã l'insolite… impossible de laisser passer ce mauvais exemple. A ne pas suivre quand vous voulez respecter vos destinataires et...
January 17, 2008
I'm a member of the LinkedIn bloggers group where the following question was asked by one of the members... I have toyed with the idea of merging my e-newsletter & blog, and just going with the blog. The e-newsletter actually inspired the blog creation, and I used the topics from my newsletter...