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Displaying results for "nielsen"
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news
YouTube Adds New CTV Campaign Measurement Verification Through Expanded Nielsen Partnership
Posted: April 13, 2022 -
news
Snapchat Shares New Insights into the Effectiveness of Snap Ads for CPG Brands
Posted: Dec. 16, 2021 -
Sponsored – news
Are TikTok and Other Emerging Channels Too Ephemeral to Track?
Posted: June 13, 2022 -
Sponsored – news
5 reasons CPG food and beverage brands are choosing Snapchat
Posted: Oct. 2, 2023 -
news
Meta Shares New Insights into Video Ad Performance [Infographic]
By Andrew Hutchinson • Posted: May 30, 2023 -
news
TikTok Publishes New Report on the Capacity to Drive Offline Sales via TikTok Ads
Posted: Jan. 10, 2022 -
news
TikTok Shares New Insights into the Effectiveness of Marketing Mix Modeling in Ad Measurement
By Andrew Hutchinson • Posted: May 4, 2023 -
news
YouTube Marks New Milestone in Connected TV Viewing, Adds TV Channel Pages
By Andrew Hutchinson • Posted: Feb. 20, 2024 -
news
LinkedIn Shares New Insights into How Auto Brands Are Driving Success with LinkedIn Ads [Infographic]
By Andrew Hutchinson • Posted: May 18, 2023 -
news
YouTube Announces New Targeting Options for CTV Campaigns, Improved CTV Buying Tools
Posted: Aug. 18, 2022 -
news
TikTok Shares Insights Into the Performance of Ads for CPG Brands
By Andrew Hutchinson • Posted: Nov. 28, 2023 -
news
Google Adds New Ad Frequency Capping Options to YouTube Campaigns
By Andrew Hutchinson • Posted: Nov. 9, 2022 -
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TikTok Announces Expanded Premium Ad Placement Options
By Andrew Hutchinson • Posted: May 2, 2024 -
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YouTube Outlines Connected TV Focus as Part of 2022 NewFronts Push
By Andrew Hutchinson • Posted: Feb. 23, 2022 -
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YouTube’s Rolling Out 30-Second Unskippable Ads to Connected TVs
By Andrew Hutchinson • Posted: May 18, 2023 -
news
Meta Publishes New Guide to the Key Factors Influencing Consumer Decisions
By Andrew Hutchinson • Posted: Dec. 5, 2022 -
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LinkedIn Adds More Ad Targeting Criteria, Provides Tips for B2C Campaigns
Posted: Feb. 27, 2023 -
news
TikTok Shares New Insights to Assist in Marketing Campaign Planning
By Andrew Hutchinson • Posted: Nov. 1, 2022 -
news
YouTube Will Now Enable Users to Watch Thousands of TV Shows, for Free, in the App
Posted: March 23, 2022