Recent Posts

Promoting vs. Spamming: What is the Difference?

laurajohnson1
When trying to promote your online community there can be a fine line between good-hearted self-promotion and down right spam. As an online community administrator, you need to be well aware of that line. It’s easy to spam unintentionally, which is what roughly half of spammers are guilty of, but the other half are just plain trolls who have no qualms about blasting out links left and right.
Promoting vs. Spamming: What is the Difference?

8 Ideas for Promoting Your Online Community

laurajohnson1
Add your community link to your business card and email signature. This is a great way to make all types of people aware of your community and a great conversation starter when you exchange business cards at networking events. For those of you who don’t already realize, business cards and resumes are slowly but surely becoming obsolete thanks to platforms like Follr and LinkedIn, so take advantage of email and add your link there too.
8 Ideas for Promoting Your Online Community

4 Reasons Why LinkedIn Groups Is Giving Online Communities a Bad Name

laurajohnson1
You may or may not have heard some recent (albeit weirdly quiet) controversy regarding LinkedIn groups. LinkedIn has taken some pretty extreme measures to keep certain users from posting content to group and company pages and it seems pretty ridiculous.
4 Reasons Why LinkedIn Groups Is Giving Online Communities a Bad Name

Your Twitter Followers Aren’t a Community

sueontheweb
If you carry the title of Community Manager but only interact on Twitter and post brand updates on Facebook can you truly be a Community Manager?
Your Twitter Followers Aren’t a Community

Why Your Business Needs a Online Community Manager

mbhahn
The position of “Online Community Manager” isn’t an new position for most companies already with established brands on the Internet. However, it is a “new” position often overlooked from the businesses looking to develop a market and a base for the people to interact with its brand.
Why Your Business Needs a Online Community Manager

What Exactly is an Online Community Manager?

Elliot Volkman
Social Media gurus may be a dime a dozen, but what the hell is a community manager? Can anyone also become one?