Recent Posts

The Social Business Barometer Points to Social Selling in 2015

JulioVisko
According to all of the numbers and trends, the next department to adopt social media is sales. Social selling has moved beyond a potential fad and into a must-do for any organization seeking to succeed in a world of modern selling.
The Social Business Barometer Points to Social Selling in 2015

Forget Facebook and Twitter: Time to Start Marketing on Pinterest and Instagram

Chris Horton
When people think of social media marketing for business, they too often apply an either/or mentality when in reality an and/and approach is the right one: for most brands today, social media marketing is more of an ever-growing buffet spread than a pre-selected table d’hôte.
Forget Facebook and Twitter: Time to Start Marketing on Pinterest and Instagram

How I Use Pinterest to Make Content Go Viral

Jayde_Ferguson
Despite popular belief your business doesn't need to be product-based to take advantage of its benefits. It’s a blogger, content marketer and business owner’s dream. These days; Pinterest has become my one stop place for guest blogging opportunities, content inspiration, driving traffic that’s rich in SEO benefits and so much more.
How I Use Pinterest to Make Content Go Viral

Social Media Data Not As Foolproof As Once Thought?

ECole93
A University professor has suggested that social media studies still have a long way to go before their findings can be considered conclusive.
Social Media Data Not As Foolproof As Once Thought?

How Retailers Can Use Social Media in Stores to Drive Sales

Sendible
It's easy for a business to get wrapped online with social media without connecting that activity to their brick and mortar retail locations, but that's a result of misunderstanding the way retailers should be integrating their online activity. Social media is an extension of retail locations, not a separate entity.
How Retailers Can Use Social Media in Stores to Drive Sales

Users, Activities, And Brands On Pinterest In 2014 [INFOGRAPHIC]

Irfan Ahmad
“With 70 million users in the world and numerous social interactions every day, Pinterest is a social network on the move… The latest statistics about users’ activities and brands’ heavy mobilization prove it.”
Users, Activities, And Brands On Pinterest In 2014 [INFOGRAPHIC]

SMT Shorts: Bob Gilbreath on the Pinterest vs. Instagram Debate

carianneking
Bob Gilbreath, Founder of Ahalogy, discussed how B2B companies can use Pinterest, the great Pinterest vs. Instagram debate, and how Pinterest is leaving the follower model behind.
SMT Shorts: Bob Gilbreath on the Pinterest vs. Instagram Debate

6 Pinterest Tips for B2B Brands

Ekaterina
Business can be tough, especially when you’re selling to other businesses. So letting your personality shine through should be an important part of what you do. Pinterest is a great way of doing exactly that. Here's how and why Pinterest is great for B2B businesses.
6 Pinterest Tips for B2B Brands

5 Ways to Use Pinterest Secret Group Boards

Mitt Ray
This is a particularly great time to implement Pinterest secret group boards into your social media strategy as you aren’t limited to just 3 or 6 boards anymore. Check out all my tips in this article.
5 Ways to Use Pinterest Secret Group Boards

Why Marketers Need to Take Pinterest Seriously

PaisleyHansen
Pinterest clearly has an audience of millions of active users, but for whatever reasons some digital marketers shy away from using Pinterest as a serious marketing tool. Pinterest has serious value in terms of SEO, content marketing, brand awareness and more. True Pinterest, caters to a specific crowd, but the benefits are enormous.
Why Marketers Need to Take Pinterest Seriously