Join this free webinar to learn how leading brands are adapting to meet the needs of their customers in social media. The panel includes Dan Gingiss of Discover and Kristina Libby of Microsoft. Register here!
Filling yet another social engagement void that no one knew they needed, Blab is a multi-person live-streaming platform that is once again changing how we communicate with each other. Up to four speakers appear on video simultaneously in Brady Bunch -style boxes, while onlookers can participate via chat. Now anyone can be a broadcaster of content with just a computer or an iPhone (Android coming soon).
To celebrate our 10 th episode of the Focus on Customer Service podcast – a milestone we weren’t sure we’d ever reach – we thought we’d take a walk down memory lane and look at what we’ve learned so far. So Dan Moriarty and I recorded a special “recap” episode with just the two of us to summarize what you may have missed in episodes 1-9.
Lyndsay Signor is the director of Social Media Marketing at NBC Sports and the Olympics. She has been in this role since January, 2013 and is responsible for overseeing social media strategy and social media initiatives and operations for content surrounding the sports that air on NBC and the NBC Sports Network. In 2014-2015, she lead the social media strategy and execution behind two of the year’s largest sporting events: 2014 Sochi Olympics and Super Bowl XLIX .
An interview with Amy Heiss, Global Program Manager for Social Media Training and Activation at Dell, looking at the strong social culture at Dell and how they train employees on effective use of social media, while measuring their business impact through social influence.
Kristal Bergfield is a leader and trusted advisor who just gets it done. Her career spans marketing, business development, and operations for the earliest stage startups to some of the world’s most valuable brands. Most recently, she was VP of Business Operations at Ordrx , overseeing the product roadmap, client service operation, and marketing communications.
Jen McClure is a marketing and communications professional with nearly 30 years of experience. She is currently VP of Digital & Social Media at Thomson Reuters, the world’s leading source of intelligent information for businesses and professionals. She leads the company's Digital Center of Excellence, and her role focuses on digital strategy, enablement and governance. In 2008, Jen helped launch Redwood Collaborative Media, and served as CMO from 2008-2010.
Elly Deutch recently started a new role as the Global Social Engagement Campaign and Advocacy Manager at McDonald's. She was formerly the Associate Director of Digital and Social Media at Garrett Popcorn Shops, where she helped build and manage their social media, web, email, and eCommerce strategies. Elly has been working in the digital space for the last 7 years and has created, executed, and managed social media communities for over 350 companies, athletes, celebrities, organizations, and brands.
Ann Handley is a veteran of creating and managing digital content to build relationships for organizations and individuals. Ann is the author of the Wall Street Journal bestseller Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content (September 2014, Wiley) and co-author of the best-selling book on content marketing, Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks , Webinars (and More) That Engage Customers and Ignite Your Business (2011, Wiley). She is the Chief Content Officer of MarketingProfs ; a columnist for Entrepreneur magazine; a LinkedIn Influencer; a keynote speaker, mom, and writer.
Even though women are more apt to share and engage with brands in social media, female thought leaders don't receive the recognition they deserve. Look at conference speakers and you'll find lots of male leaders. But WHERE are the social ladies? In this podcast, I take a look at female leaders and how they use social media personally and professionally. I've been hosting the podcast for over a year and so far we've had some great guests from IBM, CitiBank, Whole Foods, Patron Spirits, Hilton Worldwide and Whirlpool, among others. Here on Social Media Today we'll be sharing episodes from Season 2 of All the Social Ladies, beginning with our episode with Kate Dickman of Office Depot:
Unless you’ve been living under a rock lately, chances are that someone in your social media feeds has been talking about Ultimate Fighting Championship – better known as UFC. With more than 17 million Facebook fans and 2.6 million followers on both Twitter and Instagram , the mixed martial arts event company has become a global social media powerhouse