Twitter's Controversial Algorithm Changes: What They Mean for Your BusinessTwitter Vs. Facebook: Which One Is Better for Promoting Your Brand?3 Free Twitter Tools PR Pros Can't Live WithoutSocially Stephanie: Social Media for the Automotive Industry
Get Schooled by YouTubers: Content and Business StrategyHow to Build Your Brand on YouTube and Reach New CustomersThanks to Google, YouTube Is Now a Viable Channel in Any Social Media StrategyHow to Maximize Your YouTube Views and Subscribers [INFOGRAPHIC]
Technology & Data
New IBM Study Reveals 3 Key Characteristics of the Most Successful CompaniesTalking Strategy and Data with Shannon Lee of Precision StrategiesHarnessing Mobile Users: The Power of Big Data in Social AppsMinority Report: Confronting Privacy Issues in Big Data Gathering
- Tech & Innovation
- marketing automation
- Social Tools
- Small Business
- Social Organization
Recap from the First-Ever Employee Advocacy SummitFormer IBM Senior Advisors Launch Brands Rising to Build Employee Advocacy ProgramsPerformance and Risk Management Through Social Media TrainingEmployee Advocacy Summit: Advocate Stories from the Field
- Customer Service
Join us September 15th in Atlanta for The Employee Advocacy Summit and learn how to unleash the power of your employees.
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If you want to be considered a subject matter expert you will have to spend a good deal of time writing blog posts, creating slides for seminars, recording podcasts and assembling white papers. You aren't going to establish your authority with one or two pieces of information on the subject since both readers and search engines are looking for more than one reference as proof.
In this episode: Today we welcome Vanessa DiMauro, CEO of Leader Networks. Named by Forbes as a Top 40 Social Marketing Masters Worldwide, we are thrilled to have her on our show! Stay with us as we take a look into Ric Dragon's crystal ball and discuss the future of social networking. Also, get an inside look at the highlights of the upcoming 2014 Employee Advocacy Summit, hosted by Denise Holt, Chris Boudreaux, and Susan Emerick, and presented with The Social Shake-Up 2014 this September in Atlanta.
Podcasting appears to have usurped the roles of infographics and video among industry discussions of multi-media branded content. A recent survey by The Social Media Examiner (SME) of 300 industry professionals found that 24% of marketers intend to begin using more podcasts in the next 12 months
Pencils out. It’s pop quiz time …What should you focus on to make your online marketing more effective? 1. Content 2. Social networking 3. Search 4. Analytics 5. All of the above 6. None of the above
The growth of expense reporting software company Expensify was built on more than the features of its product. The company creates advocacy among employees within customer companies to influence those responsible for procurement. This activation, along with responsive support - via email, online videos from Grovo and webinars - supplants the need for a traditional sales organization. In this conversation, Jason Mills of Expensify and I take a deep dive into the company's non-traditional — and rather successful — marketing approach.
"The ideal American entrepreneur type thing" features podcaster and online book reviewer Alex C. Telander, bookbanter.net/. Part of Elastic Lab's Culture of Content Creation series on digital content creators. Filmmaker: Alex Simpson
"This new voice thing" features podcaster Brad Pendergraph, wholelotofnonsense.com. Part of Elastic Lab's Culture of Content Creation series on digital content creators. Filmmaker: Chris Cavallari, filmosity.com
"They're sick of the hype" features Brad Christian, founder of Ellusionist, ellusionist.com/. Part of Elastic Lab's Culture of Content Creation series on digital content creators. Filmmaker: Brandon Katcher, lostsummitfilms.com/
"This conversation is new" features ordained minister and podcaster Janetta Cravens Boyd, http://tinyurl.com/3l39rpb. Part of Elastic Lab's Culture of Content Creation series on digital content creators. Filmmaker: Will Boyd
"Getting the middle people out of the way" features online radio host Frank Thompson, azrhythmconnection.com/ frank.htm. Part of Elastic Lab’s Culture of Content Creation series on digital content creators. Filmmaker: Eric Alfredo, ericalfredo.com/ home.html.