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referral traffic

October 24, 2015
Buffer, a company considered to be one of the leaders in social media marketing, made a shocking announcement this week - they've lost nearly half their social referral traffic over the last year.
Buffer Lost HALF Its Social Media Traffic This Year! But What Does It Mean? | Social Media Today
September 07, 2015
LinkedIn has again slashed referral traffic for publishers. It isn't the first time and it won't be last as the network is pushing its own publishing platform.
June 21, 2014
Are you constantly checking your traffic stats in Google Analytics? Looking at which pages receive traffic and how long site visitors remain on the page? Maybe you dig a little deeper and check which landing pages are performing well and maybe even examine the conversion rate for your goals.
May 28, 2014
Though social media can often times be a long term investment, many of us are faced with the challenge of measuring short term results. Referral traffic can be one important metric within your social media evaluation program. Here’s a comparison of which social media channels generate the most referral traffic and highest ROI.