Recent Posts

Should You Invest Your Organic Efforts on Twitter or Facebook?

The Connor Group
Make sure that you select the best social media platform as to where you are concentrating your organic efforts.
Should You Invest Your Organic Efforts on Twitter or Facebook?

The World Doesn't Revolve Around Search!

Mike_Velocity
Yes, search is important, but it’s not the only reason for creating content. In fact, it’s one of the last reasons we create content. In the vast majority of cases, we’ll create content that is to be used in order to communicate with a client’s customers and prospects.
The World Doesn't Revolve Around Search!

Anticipating the Future of Search: Towards Socially Designed Digital Properties

LaurentFrancois
The relaunch of Atlas by Facebook opens a new era of search marketing. Cookies are starting to become obsolete, it’s now time to get deeper and more intimate connections to the real actions of consumers.
Anticipating the Future of Search: Towards Socially Designed Digital Properties

How Hummingbird Affects Your Search Engine Rankings

david8986
What is so important about Hummingbird? Firstly, it affected over 90% of the search requests submitted to Google. The main aim was to focus on relevant concepts and intent instead of singular keywords.
How Hummingbird Affects Your Search Engine Rankings

Harnessing the Power of Facebook’s "Get Notifications" Feature

ElizabethVictor
Using Facebook’s own free feature to boost your social media campaigns, branding, and reach is currently very under-utilized. However, it is a built in reminder function that can help your social media department automatically alert both followers and employees to your updates.
Harnessing the Power of Facebook’s "Get Notifications" Feature

5 Ways to Optimize Your Infographics for Search and Social

lilybradic
Effective distribution and high search visibility are key to increasing your infographic's reach. This article outlines five ways to get your infographic the Google juice and social shares it deserves.
5 Ways to Optimize Your Infographics for Search and Social

The Mailbag: Simple SEO Tips for Your Blog

danielnewmanUV
"We are looking for some super basic tips just to make sure we are getting the most out of our on page SEO, especially for our blogs. Any recommendations?" Here are a few tips I recommend.
The Mailbag: Simple SEO Tips for Your Blog

Don't Believe What Google Tells You About Search

cabraham
How has Google misled us? Let us count the ways! I’ll probably get some blowback for this, but it’s time to call out Google for its — how shall I put this? — sleight of hand, half-truths and tendency to lie about search.
Don't Believe What Google Tells You About Search

How to Use Google Better [INFOGRAPHIC]

Michael Nelson
How many times have you been frustrated by a search on Google? This infographic shows all the search pointers that I need every once in a while, but never remember!
How to Use Google Better [INFOGRAPHIC]

Why Social Media Is Essential to SEO Success

MarkSimonDidit
SEO has two main elements: on-page factors, which include site content, usability, and accessibility to search engines; and off-page factors, including the inbound links that influence the degree to which search engines think a site is important.
Why Social Media Is Essential to SEO Success