You can’t expect to scale your business if your employees exist in separate silos and aren’t connected across the entire organization. Join our next #SMTlive webinar to learn from our expert panel. 

social video

August 28, 2014
Our infographic explores the Whys and Wherefores of when to think about using social video, and how to get the best out of it as a brand. Our four pointers take you from ideas to measurement. Enjoy!
February 14, 2012
There is a growing desire for digital content; online video in particular. With the increasing numbers of tablets and web enabled TV’s and Tivos in the hands (and on the walls and TV stands) of consumers, the demand for compelling online video has grown exponentially compared to the amount of quality content available.
February 09, 2012
I’ve been looking for a way to capture customer video feedback on our Facebook page for quite some time. I found a number of free tools that allow you to simply direct your fans to their service where they can enter their responses. None of the tools offered video options. I really wanted to have something more integrated and interactive.
March 05, 2008
Coke Cola has an estimated brand equity value of over $67 billion, making Coke the number one brand in the world. Amazing for a company that sells sugar and water in a can. Branding is a critical process for any company and protecting a brands image and market position is vital to market relations...
March 01, 2008
The term media has many different definitions. Published media is any media made available to the public. Mass media refers to all means of mass communication. Broadcast media refers to communications delivered over mass electronic communication networks. News media refers to mass media focused on...
February 29, 2008
For years the brands have chased consumers and tried everything and anything to engage us. Every kind of metrics for measuring methods of engagement have been developed and deployed all to justify the expense and effort behind these engagement initiatives. In the old days every trick of the trade...
February 28, 2008
Profiles on social networks all contain pretty much the same information about people, name, experience, location, bio etc. The social web has become the largest database of resumes with pictures, connected friends and depending on the network a host of other applications, i.e. Facebook. The data...
November 18, 2007
What do striking writers do when they don't have any work and want to get their message across? Create absolutely brilliant YouTube videos, that's what. Check out the United Hollywood blog for lots more video work, as well as a way to help out. Link to original post