Recent Posts

6 Secrets to Hyper Social Media Growth

david.miller
New businesses are eager to take part in social media for marketing. Owners read all the blog posts, articles, and e-books and believe that they are ready to experience explosive growth by tapping into the power of Facebook, Twitter, Instagram and Pinterest. However, it is important to have a clear roadmap in mind before jumping on the social media super highway.
6 Secrets to Hyper Social Media Growth

12 Essential Elements of a Social Media Marketing Strategy

PamDyer
Do you need some help to get started with your social media marketing plan? If you want to attract and engage social-media fans and followers — and convert them into paying customers — you need to map out a clear, goal-oriented social media plan.
12 Essential Elements of a Social Media Marketing Strategy

6 Lead Generation Strategies from Fast-Growing Startups

larrykim
I recently had the pleasure of hosting a webinar on lead generation strategies with the incredibly knowledgeable Tim Paige, Conversion Educator at LeadPages. We got together to share the lead generation strategies we've used to build our companies far quicker than most are able to achieve. Have a look at what LeadPages learned from processing over 4 million opt-ins a month and how WordStream used PPC to increase revenue and clients ten-fold in three years!
6 Lead Generation Strategies from Fast-Growing Startups

Stop Listening to Social Media Gurus and Build Your Own Plan!

PamMoore
In this episode of the Social Zoom Factor podcast I explain why you must stop taking the advice of gurus as the social media gospel and why you need to roll up your sleeves and get to work building your own plan.
Stop Listening to Social Media Gurus and Build Your Own Plan!

5 Ways to Use Pinterest Secret Group Boards

Mitt Ray
This is a particularly great time to implement Pinterest secret group boards into your social media strategy as you aren’t limited to just 3 or 6 boards anymore. Check out all my tips in this article.
5 Ways to Use Pinterest Secret Group Boards

How to Build a Social Media Strategy for Multiple Territories

Stickyeyes
So you’re thinking of taking your social media strategy global? Expanding across territories is a major challenge for any social media strategy and, if you are to retain the essence of what makes your brand unique, it is something that you have to get right from the very start.
How to Build a Social Media Strategy for Multiple Territories

Why Your Social Strategy Is Wrong

benharper87
In this article I look at why every social strategy is wrong in some way. You should always be measuring and optimising in order to make sure you're moving forward in terms of your performance. Embrace mistakes, and don't overplan!
Why Your Social Strategy Is Wrong

How to Get Noticed as an Expert

StanfordSmith
Do you sell advice? If so, you need to be an expert. You also need to convince your audience that you’re an expert, but by now you know that you are competing in a crowded space. You need to adopt a deliberate approach to demonstrating your expertise. Here’s what you need to do.
How to Get Noticed as an Expert

Sales Prospecting: How to Handle ‘Get Back to Me Later’

Koka Sexton
Do you have stalled sales in your pipeline? How can you create a sense of urgency with these prospects? The goal here is to get your prospect thinking about, and to create a conversation around, the executive-level outcome at risk. Now, you can begin to reveal the specific threats, problems and missed opportunities surrounding the outcome at risk in a way that aligns with the strengths of your solution.
Sales Prospecting: How to Handle ‘Get Back to Me Later’

The Twitter Strategy Shift and What It Means for Your Business

markwschaefer
Recently, Twitter’s CFO suggested that the service will offer algorithm-driven curation of feeds much like Facebook does, in order to “improve the relevance for users.” Let’s look at what this possible Twitter strategy shift might mean for you and your business.
The Twitter Strategy Shift and What It Means for Your Business