Recent Posts

Your 2015 Content Marketing Strategy: 6 Magic Questions

Resonance
Yes, it’s true that we only have two weeks and some change left in 2014, but — hey, where are you going? Come back — it’ll be OK, I promise! Believe it or not, you still have time to put together a powerful content marketing strategy that will rock the house in 2015! It really boils down to answering six key questions.
Your 2015 Content Marketing Strategy: 6 Magic Questions

How to Develop a Strong Content Marketing Strategy for a Successful Blog

Christopher Jan Benitez
Forming an effective content marketing strategy for your blog is like setting up moves in a chess match. If done correctly, you will be able to a produce high-quality, actionable, and measurable content campaign that serves relevant information to your target audience on a consistent basis. From here, you will be able to meet your blogging goals much quicker.
How to Develop a Strong Content Marketing Strategy for a Successful Blog

How to Get Twitter Followers Who Actually Matter

meloniedodaro
As of right now, I have over 62,000 followers on Twitter and my account grows by an average of 150 followers a day, every single day. Here's my strategy for gaining valuable followers.
How to Get Twitter Followers Who Actually Matter

10 Essential Tips for B2B Marketing in a Digital Economy [SLIDESHARE]

danielnewmanUV
How can a small B2B-focused company get back into the discussion in this age of digital selling? Here’s a guide to help your company be found, seen and heard online.
10 Essential Tips for B2B Marketing in a Digital Economy [SLIDESHARE]

Social Selling Case Study: Eric Mitchell Success Story

meloniedodaro
Eric Mitchell is the head of sales and marketing at Mobitor. Before Eric introduced social selling to the Mobitor sales team, they focused on cold calling and using other old and outdated sales tactics that were not yielding sales. See how he refilled Mobitor's pipeline in just a few months.
Social Selling Case Study: Eric Mitchell Success Story

5 Content Marketing Trends to Fuel Your 2015 B2B Marketing Plan

Mike Sweeney
Your 2015 B2B marketing plan requires a heavy dose of content marketing. Discover the 5 content marketing trends that should shape that plan.
5 Content Marketing Trends to Fuel Your 2015 B2B Marketing Plan

Top 10 Marketing Techniques for Professional Services

Hinge Marketing
What are the top online and offline marketing techniques for your firm? This post outlines the top 10 marketing techniques for professional services firms.
Top 10 Marketing Techniques for Professional Services

6 Simple Ways Agencies Can Set Their Clients Up for Content Success

NicoleKarlis
As an agency, you can't work blindly through a content campaign without first setting up accurate indicators of success. These six steps will help you measure content marketing success in your online endeavors for your clients, in addition to helping your own business prosper.
6 Simple Ways Agencies Can Set Their Clients Up for Content Success

Complete Strategy for a Successful Lead Nurturing Campaign

tamarabaranova
How does lead nurturing work, from start to finish? In this article I will share an effective strategy to find success in your inbound marketing campaign.
Complete Strategy for a Successful Lead Nurturing Campaign

The Three Phases of Startup Growth: Traction, Transition and Growth

ShaneJones
With any kind of business in the start-up process, there are three phases it will go through in order to grow: Traction, Transition, Growth. During each individual phase, the goals, metrics, volume, channels, optimization and team differ. In order to efficiently work through these phases towards success, you have to pay close attention to these differences and plan your actions for your product accordingly.
The Three Phases of Startup Growth: Traction, Transition and Growth