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twitter analytics

August 28, 2015
Twitter is now taking bookings for it's 2015 Flight mobile developer conference, to be held in October. Here's an overview of some of the key highlights from the initial program.
Twitter Flight 2015 is Coming – Sessions Highlight Areas of Focus for the Platform | Social Media Today
August 25, 2015
Social Media Marketers are a lucky bunch. Especially when it comes to analytics. There’s a gigantic number of free tools available , paid tools with insight beyond your wildest dreams and even software that can connect the dots between your social media platforms and your website. There’s tons of...
August 20, 2015
Of all social networks, Twitter produces the largest volume of accessible social data. Every day, millions upon millions of tweets are posted in the form of advertising, customer complaints, political discussions, sports commentary and much much more. But how do you manage and rationalize all that info? Here's some of the best free tools fit for just that purpose.
5 Free Twitter Analytics Tools - With Views From Experts | Social Media Today
June 21, 2015
Twitter and Facebook have been doing more and more to allow users to monitor results on their platforms while in the app (or desktop). This post will highlight the important areas of Facebook Insights and Twitter Analytics so that you can reach your goals and grow engagement.
May 28, 2015
Twitter has unveiled its new Audience Insights analytics platform, providing a range of data on Twitter users. But is it any good? Andrew Hutchinson looks at into the data provided.
Twitter Unveils New Audience Insights Dashboard | Social Media Today
August 29, 2014
I greet the release of Twitter Analytics with a smile AND a shrug. It’s an attempt at monetising without an ecosystem vision. And it is an affront to the users who have invested not just in the platform (Twitter, LinkedIn and yes Facebook too), but in the ecosystem as well.
August 29, 2014
The launch of Twitter Analytics is just the start. Social intelligence -- insights from and the application of data from social listening and analytics technologies -- is a business and technology topic that needs to stay at the forefront of the news and the public’s mind.
July 13, 2014
One of the key components for marketers to look at while deciding on the performance of any of their social networks is measurement.
June 19, 2013
It looks like everyone's getting into the analytics game. We have Facebook Insights, Pinterest analytics, and now, even Twitter analytics. This is great for a Social Media Marketer because one of the toughest parts of our job is showing the impact of our work through measurable actions.
April 01, 2013
I received a $50 credit to play around with Twitter Advertising, so I figured I'd give it a shot. Instead of using the basic ad interface I switched to advanced Ads because it opens the door to a ton of features and reporting not available in the basic. Here's what I discovered.