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June 06, 2017
This infographic outlines how to make best use of Twitter analytics in order to maximize your tweet engagement.
Simple Twitter Analytics Tips to Immediately Improve Your Engagement [Infographic] | Social Media Today
June 30, 2016
Twitter recently launched a new app called ‘ Engage ’ to make is easier for users to evaluate their analytics and make the appropriate strategic adjustments.
How to Use Twitter's New Engage App to Measure Your On-Platform Success | Social Media Today
June 28, 2016
Twitter has released a new Dashboard app to help users better keep track of relevant mentions, schedule tweets and monitor important analytics.
Twitter Releases New Dashboard App to Simplify Business Use | Social Media Today
September 05, 2015
Twitter is an obvious choice if you’re looking to get control of your search results — it ranks well on its own and can be a powerful resource for increasing the engagement of your original content. But there's a big difference between using Twitter like an average user and using Twitter like a pro to impact search results.
12 Twitter Tools to Take Control of Your Online Reputation | Social Media Today
August 28, 2015
Twitter is now taking bookings for it's 2015 Flight mobile developer conference, to be held in October. Here's an overview of some of the key highlights from the initial program.
Twitter Flight 2015 is Coming – Sessions Highlight Areas of Focus for the Platform | Social Media Today
August 25, 2015
Social Media Marketers are a lucky bunch. Especially when it comes to analytics. There’s a gigantic number of free tools available , paid tools with insight beyond your wildest dreams and even software that can connect the dots between your social media platforms and your website. There’s tons of...
August 20, 2015
Of all social networks, Twitter produces the largest volume of accessible social data. Every day, millions upon millions of tweets are posted in the form of advertising, customer complaints, political discussions, sports commentary and much much more. But how do you manage and rationalize all that info? Here's some of the best free tools fit for just that purpose.
5 Free Twitter Analytics Tools - With Views From Experts | Social Media Today
June 21, 2015
Twitter and Facebook have been doing more and more to allow users to monitor results on their platforms while in the app (or desktop). This post will highlight the important areas of Facebook Insights and Twitter Analytics so that you can reach your goals and grow engagement.
May 28, 2015
Twitter has unveiled its new Audience Insights analytics platform, providing a range of data on Twitter users. But is it any good? Andrew Hutchinson looks at into the data provided.
Twitter Unveils New Audience Insights Dashboard | Social Media Today
August 29, 2014
I greet the release of Twitter Analytics with a smile AND a shrug. It’s an attempt at monetising without an ecosystem vision. And it is an affront to the users who have invested not just in the platform (Twitter, LinkedIn and yes Facebook too), but in the ecosystem as well.