Have you tried to use Twitter for business but honestly have no idea how to achieve anything close to an ROI on your investment of time and resource? Pam Moore offers some key Twitter for business advice in a new episode of The Social Zoom Factor podcast.
Marketing is something that has become increasingly easy over recent years due to enhanced technology, yet increasingly difficult at the same time, due to a greater level of competition. One way to make your brand stand out is to utilize Twitter to best effect - here's some ways to do just that.
Twitter has released a new blog post outlining some best practices for tweet copy in promoted tweets. And while the focus of their advice is on one specific Twitter ad element – ‘Mobile App Install’ campaigns – the notes outlined really apply to all promotional tweets, even all tweets more generally.
Twitter’s very keen to showcase its standing as the leader in real-time discussion and a companion to TV content. T the micro-blog giant has today released a new infographic looking at best practices for TV shows looking to maximize the related Twitter discussion around their programs.
Hiring someone to manage your social media accounts can be a great move, giving you a more consistent, engaged, effective presence and freeing up time to focus on the day-to-day work of your business. Lauren Mikov looks at the benefits of outsourcing your social media presence.
A new report from Socialbakers shows that video uploaded direct to Twitter is closing the gap on YouTube for overall video content shared on the platform - and it's generating a significant amount more engagement.
Upo n first glance, Twitter followings and Amish craftsmen appear to have very little in common - p utting them in the same sentence may even sound ludicrous . But, crazy as it sounds, the Amish way of life can actually offer a number of valuable insights into how you can jump-start your Twitter growth.
Bi llionaire investor Chris Sacca , a long-time Twitter supporter and owner of a significant amount of Twitter stock, has penned an 8,500 word essay on his vision for the future of the company. It's an interesting document, with some great ideas - but will Twitter take notice?
Twitter has launched a new ‘Official Partner Program ’, designed to help businesses find the best qualified third party assistance for their Twitter campaigns and management. T he new program will aim to link businesses with assistance to help them manage all aspects of their Twitter campaigns and insights.