Andrew Smith
Director, eschermanWith a career spanning 23 years of public relations and journalism, he has developed and implemented many highly successful strategic PR and marketing communications programmes for some of the world
35 articles by Andrew Smith
-
Reach versus engagement: the new online battleground for PR and media
Aug. 2, 2010 -
Is your Twitter Home Page your Biggest SEO Asset?
March 19, 2010 -
The Top 100 UK tech folk to follow on Twitter: Pocket-lint
Sept. 4, 2009 -
76% Of Businesses Do Not Understand What PR Is: pr2go
Aug. 18, 2009 -
Volvo hires media buying agency to handle online PR: not such a bad idea?
May 14, 2009 -
Five tips for a healthier social network: New Scientist on "social contagion"
Jan. 2, 2009 -
Why Backtype points to the future of PR
Dec. 6, 2008 -
"PR is so over": why Dennis Howlett is right
Dec. 4, 2008 -
More tips on supercharging your PR efforts with Twitter (a case study in open source PR)
Nov. 10, 2008 -
The Economist confirms: "Blogging is useful and versatile".
Nov. 9, 2008 -
6 reasons to supercharge your PR efforts with Twitter
Nov. 7, 2008 -
LinkedIn adds application support for WordPress, Huddle.net. Slideshare and more
Oct. 29, 2008 -
Do tech and digital PR firms eat their own dog food?
Oct. 10, 2008 -
The 10 Strengths of the Agency of the Future: Jason Baer
Sept. 17, 2008 -
Is the end nigh for Pandora and Internet radio?
Aug. 17, 2008 -
UK search marketing agencies vs UK PR firms
July 22, 2008 -
How freelance journalists and writers can use Google's Keyword Tool to get work
July 17, 2008 -
UK PR, marketing and media jobs see big drop in June 2008
July 8, 2008 -
Why you should question any tech B-to-B PR campaign that emphasises print over online
July 7, 2008 -
Predict the future with Web Of Fate
July 1, 2008 -
How the 80/20 principle dominates PR, social media and life
July 1, 2008 -
How to check if your press releases are up to scratch - for free
May 30, 2008 -
Should vendors pay journalist press trip expenses?
May 21, 2008 -
How to guarantee a successful career in PR for $30
May 16, 2008 -
Which Twitter personality type are you?
May 13, 2008