Social Media Consultant, Social Media Author
Hi, I'm Andrew Macarthy. I am a social media consultant and author of the #1 Amazon Web Marketing Bestseller for Kindle and paperback, 500 Social Media Marketing Tips.
July 29, 2014
Just before we begin, a heads-up that you add most annotations to YouTube videos by clicking to edit one in Video Manager, and selecting the Annotations tab. From here, you can select the type of annotation you want to use, its text, colour, placement, function and duration.
March 30, 2014
Do you want to find out which other businesses have liked your Facebook Page? Discovering this is a good way to check out if the competition is keeping tabs on you, and often provides a good list of related company's that you might want to reach out to in order to join forces with to work together in some capacity.
February 20, 2014
One of the great benefits of Snapchat's "blink and you'll miss it" marketing is the dedicated time viewers must give to the content you send out. While this limit is 10 seconds per ordinary snap, by combining multiple snaps in a Snapchat story, you can extend your message length much further, and encourage more watch-time.
January 09, 2014
Early adopters of Snapchat will need to think a little differently if they are going to analyze engagement with their customers and discover how effective their Snapchat marketing is, because right now there's no official way to do that. Here is one strategy that you can use to measure Snapchat ROI.
December 12, 2013
Every good marketer knows that the way Facebook users scan their News Feeds doesn't leave a lot of time to catch the eye - and further interest - of a potential customer. Posting compelling images is an essential part of the strategy, but here's one subtle tip to help your images stand out even more.