1 Good Reason.com
Social Marketing Consultant
Mr. Kieff is CEO of 1 Good Reason an Online Marketing Consultancy with expertise in, Social Media, Social Marketing, Online Advertising, Blogs, Web Traffic Analysis, Social Networking, and Search Engine Optimization. Visit http://www.1goodreason.com/blog/contact-chris/ for a full description of our services.
June 18, 2012
It’s a simple question really: “What’s your social media strategy?” And I ask people all of the time. I’m a little surprised at the deer in the headlights looks or deafening silence on the conference call as a response. Too often we’re trapped in the tactics and we forget the strategy element of...
March 27, 2012
I was honored to be invited to appear on the Social Media Club channel at SXSW. I was doubly honored when Chris Heuer the Chairman and Co-Founder of the club decided to interview me. As much as I hate the sound of my voice and my look (as do most people) I think it went pretty well. Please let me know your thoughts in the comments.
January 06, 2011
Over half of all Twitter accounts are abandoned. This is not news to those in the business who have followed Twitter over the years. Estimates of abandoned accounts run in the 40% – 60% range. (Facebook’s abandonment numbers are better but estimates still run as high as 35%.)
December 16, 2010
I love Twitter Chats. They are simple, easy to do, not demanding, enthralling and highly focused sources of fabulous information. But many people seem to be intimidated by them, and others don’t know how to use them so I’ve decided to write a quick Twitter Chat Guide: What is a Twitter Chat? A...
November 29, 2010
The Goal of all social marketing is simple: To identify advocates in social media, engage and build relationships with them, and enable them to spread your message virally. This principle is in my mind immutable for any social marketing effort. It’s the reason we are involved in social media for...