Dave Knox
Hard Knox Life is a Brand Manager's view at the crossroads of marketing, media and technology. It is written by Dave Knox, a Brand Manager at Procter & Gamble. It serves as a dialogue on the changing landscape that marketers are faced with today. During his career at P&G, Dave has served as a Brand Manager on the Walmart Customer Team, Teen External Relations Manager for P&G Beauty and Assistant Brand Manager on Secret. Prior to joining P&G, Dave worked for Red Bull Energy Drinks, Aware Records and FreshTracks Music. He holds a Bachelor of Science in Business Administration from Miami University.
9 articles by Dave Knox
-
"The Social Network" will inspire an entirely new generation of entrepreneurs
Oct. 8, 2010 -
Should your brand be focused on Social Currency?
April 26, 2010 -
How to turn a $300 video into a $30 Million movie deal
Dec. 20, 2009 -
Fluent: The Razorfish Social Influence Marketing Report
July 13, 2009 -
Thank You for Ad Age's "25 Media People You Should Follow on Twitter"
May 30, 2009 -
Mashable says brands don't belong on Twitter
Jan. 19, 2009 -
Congratulations Motrin. You just proved why every brand needs to understand Social Media
Nov. 17, 2008 -
Alan Wolk & New York Times Describe Social Media's Defining Moment
Sept. 8, 2008 -
Stop writing the obitituary, Social Media hasn't killed e-mail
Aug. 18, 2008