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Edwin Huertas has spent the last fifteen years growing his skills in the internet arena, from programming and website building to the latest iterations of web marketing. He's a self-confessed nerd with an undying passion for marketing, because it is a way to get attention for deserving products and services. He loves using his skills to help people get the attention and business success they deserve and for the last 15 years companies from around the globe have relied on his expertise to help realize their online goals.
Remember when Facebook was actually a place to hang out with your friends? Now all they seem to do is spam and show their corporate greed. Just like every other site that went public. They need to make money for their stock holders and THAT is priority #1. I remember when my friends actually saw my posts and I theirs. I guess those days are gone. Our best hope now is to reach as many people as possible using their spam machine tools.
Yes I agree. ENGAGEMENT is what it is all about in the end. That is why instead of 'pitching' a company I will try to get into a conversation with a person or group. At some point after I will offer them free (useful and related) content to get them to the site somehow in hopes that they will view other sections of the site. These people don't want to hear about your products they want to discuss THEIR issues so I use that to somehow explain how my client's service/product can help, but only after actually building some kind of trust through dialog.
Very well said. It still surprises me that companies don't really consider their audience OR how important their content may be to that audience. I mean, it seems simple doesn't it? But, it appears this is something that is very easy to overlook for a lot of marketing and business people. If a company can learn more about WHO their audience is they can create content that caters specifically to them, but yet I still see garbage content every day and companies wondering why it isn't working - uuugghh - it drives me nuts!
Thanks for the mention :) I'm glad you liked the article. I read yours and it was right on the money!
Thank you for your comment!
I agree with you. I think that if Facebook wants to maintain their edge they will have to figure out a way to create their own smaller, segmented networks (as a separate project outside of FB itself of course).
Thanks for the comment. I checked out your site and it looks great. Loved the design and content layout.