Gregory Yankelovich
Founder, Amplified Analytics | @piplzchoiceGregory Yankelovich is a Technologist who is agnostic to a technology, but "religious" about Customer Experience and ROI. He has solid experience delivering high ROI projects with focus on both Profitability AND Customer Experience improvements, as one without another does not support long term business growth. Gregory currently serves as the Customer Experience (CX) Whisperer at Amplified Analytics, provider of software as a service for Customer Experience Measurement to support Strategic Marketing and Brand/Category/Product Management applications.
4 articles by Gregory Yankelovich
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Customer Intelligence and Innovation Process
May 8, 2012 -
Social Media Monitoring vs Customer Intelligence Analytics
March 28, 2012 -
Three Ways Metrics Can Hurt Your Business
Sept. 12, 2011 -
Three Reasons Surveys May Harm Your Business
Sept. 9, 2011