Hassan Bawab is the founder and CEO of Magic Logix, a Dallas, Texas based agency specializing in customized marketing automation solutions for businesses worldwide. Born in Lebanon, Mr. Bawab arrived on the automation scene in 1999 by way of Fedex, where he was Sr. Technical Analyst and Engineer in charge of fedexkinkos.com, and where his passion for all things digital was sparked. After the successful launch of Magic Logix in 2006, Mr. Bawab’s entrepreneurial ambition continued. He has since developed several other businesses that will debut in 2014. Key to Hassan Bawab’s success is his passion for innovation and his ability to incorporate trend-setting technology into the field of marketing automation. Mr. Bawab is a trusted resource in the industry and often spends his free time as a consultant for Top 1000 Fortune companies. He has been honored as a guest lecturer at global events and conferences, and locally at The University of North Texas, The University of Texas at Dallas, and Southern Methodist University. He is the author of How to Work with a Digital Marketing Agency and has written numerous articles on automation technology that have become industry dogmas. Mr. Bawab holds degrees in Computer Science, Mathematics, Technical Writing and Marketing, in addition to several marketing and programming certifications.