Join us September 15th in Atlanta for The Employee Advocacy Summit and learn how to unleash the power of your employees.
Post your event here and we'll share it with our community. If one of our members is featured, we'll promote as well on their profile.
Your resource for exclusive content and insights from Social Media Today, and opportunities to reach our community of professionals.
The Social Business Book Club brings you books, discussions, and insights from today's to business thought leaders.
Join interactive talks and and panel discussions with leading thinkers and practitioners on social media and networked business, or browse the catalogue of recorded sessions - all completely free.
Reach Social Media Today's community of marketing and communications professionals in an editor-approved context with a native advertising package.
You've brought up some key points about Instagram here, Erica. I've been impressed with brand creativity on this network...I'll admit that I had my doubts of its usefulness when it got popular. You're right about storytelling over selling on Instagram, and I wish more people understood that! Brands shouldn't use the service if they're clueless. It's a niche service, for sure.
Thanks, Bret! It's extremely well written, and one of my favorites. And thanks for pointing out Leonard's lack of communication skills when it comes to his mother! You're absolutely correct. He may not enjoy talking to her, but he manages to squeak by...sometimes with the help of Sheldon (surprisingly), who seems to connect with her more. All that aside, though, we could all stand to be a bit more like Leonard! :)
Thanks so much for the comment, and for reading my article! I know I wouldn't be able to live with Sheldon, so Leonard is almost a saint in that regard. From what I understand of the show, many-a-roommate abandoned Sheldon due to difficulties, so the fact that Leonard is able to manage him really says something. Sometimes, you need the right community manager to take care of a particularly stubborn customer (or friend)!
Thanks, Amy! I love companies with a sense of humor, but like I said, there's a time and a place for everything. Jokes aren't really welcome in a crisis situation! Leonard is a pro at adapting his conversations to each of his friends. He's not perfect, of course (in fact, sometimes he gets on my nerves), but he's a good friend and his end result is positive more often than not. I'd say that's a good role model! :)