Joei Chan
Global Head of Content, Linkfluence | @joeeiJoei leads the global content marketing strategy at Linkfluence, a social media intelligence company. Born and raised in Hong Kong and now based in Paris, Joei is passionate about discovering new approaches to understand global audiences and leveraging the customer voice in all areas of business.
15 articles by Joei Chan
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Influencer Fatigue: Are We Done with Influencers?
Jan. 22, 2020 -
The Smallest Viable Audience: How Micro-Influencers are Changing Marketing
May 14, 2019 -
How Can You Measure Your Social Brand Equity?
April 21, 2019 -
An Essential Overview of the Chinese Social Media Landscape in 2019
March 15, 2019 -
Marketing to Millennials: What You Need to Know About This Prized Market Segment
Nov. 14, 2018 -
5 Ways to Proactively Improve Your Online Reputation
Sept. 19, 2017 -
4 Effective Ways to Leverage Online Reviews for Your Business
Aug. 6, 2017 -
How to Implement a Data-Driven Social Media Marketing Strategy
Aug. 3, 2017 -
5 Ways Effective Monitoring Can Improve Your Social Media Support Efforts
May 17, 2017 -
5 Opportunities You'll Miss if You're Not Monitoring Social Media in Real-Time
April 7, 2017 -
Business Lessons from 4 Successful Entrepreneurs [Video]
March 23, 2017 -
Social Customer Service: Lessons from 5 of Our Favorite Brands
March 16, 2017 -
How Will AI Change SEO in 2017? [Video]
Jan. 26, 2017 -
6 Ways to Build Customer Loyalty with Great Social Support
Jan. 19, 2017 -
Content Marketing Predictions for 2017 from 5 Top Influencers [Video]
Jan. 13, 2017