Jordan is a product marketing manager for Adobe Social, helping drive product vision and thought leadership around Adobe's cutting-edge social marketing, measurement and optimization tools. Prior to joining Adobe, Jordan worked as a Senior Strategist at Context Optional, a leading social media management platform and services company. There she helped some of the world's largest brands define their social marketing goals and strategy, successfully engage their customers, and drive real business results with social. When she's not connected to one of her four Apple devices, Jordan can generally be found in the front row of a concert, on a yoga mat, or playing with her adorable niece and nephew.