Join this free webinar to learn how leading brands are adapting to meet the needs of their customers in social media. The panel includes Dan Gingiss of Discover and Kristina Libby of Microsoft. Register here!
Where marketing and merchandising once leaned on product placement and promotion, today's tactics require a more personal touch. Social media opens doors into people's lives, doors modern sellers must walk through to grow business. Social media marketing tailors messages precisely for specific audiences, creating greater returns for marketers.