Social Media Expert Series: Q&A with Chris Mikulin

Q&A with Chris Mikulin

Note from the editor

Over the course of his career, Chris Mikulin has morphed from a yo-yo artist into a social media strategist, and now an eCommerce and direct to consumer advertising expert, providing high-profile guidance and advice to a broad range of brands.

Which, as you can imagine, has been a radical evolution, but Chris has now established himself as one of the few DTC experts who can truly claim that title in his space.

Through years of dedication and experimentation, Chris has learned what works, what doesn’t, and having built his own business, he also understands what it is that SMBs need to know in order to maximize their ad spend and online promotional efforts to get the most profitable results.

Which makes him a perfect candidate for our Social Media Expert series. 

Here, we get some valuable insights from Chris that you should definitely note in your planning.

Q: What are three key trends that you’re seeing in digital ads that all brands should be aware of?

Q: Which platforms have you seen the best return on ad spend on over the past 6 months?

• Published Aug. 13, 2021

Q: What are some key tips for Facebook ads to help maximize performance?

• Published Aug. 13, 2021

Q: How do you think Apple’s ATT update will impact digital marketing?

• Published Aug. 13, 2021

Q: Which platform/s do you think are underrated in terms of social ads and audience connection?

Q: What are the key elements of an effective social media ad?

• Published Aug. 13, 2021

Q: Given the rise of eCommerce, where do you see the best opportunities for brands in terms of online selling?

Q: What’s the most common mistake that you see brands making in digital ad spend?

• Published Aug. 13, 2021

Social Media Expert Q&A Series with Chris Mikulin

Through years of dedication and experimentation, Chris has learned what works, what doesn’t, and having built his own business, he also understands what it is that SMBs need to know in order to maximize their ad spend and online promotional efforts to get the most profitable results.

included in this trendline
  • What are today's key trends in digital ads that all brands should be aware of?
  • Which platforms have you seen the best return on ad spend on over the past 6 months?
  • What are some key tips for Facebook ads to help maximize performance?
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