Threads adds new posting options and animated mini stickers

The Latest

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  LinkedIn partners with Amazon Ads

  The collaboration will let advertisers buy CTV ads targeting professional audiences via Amazon DSP.

  LinkedIn

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  TikTok users are motivated by affiliate links

  Donte Murry, the platform's director of beauty, wellness and personal care, told Glossy that it was important to meet shoppers where they are.

  TikTok

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  Meta challenges latest legal penalties

  The Facebook and Instagram owner is trying to have U.K. fines recalculated and a U.S. verdict overturned, per Reuters.

  Facebook

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  YouTube tests updated feed navigation

  A new mobile app user interface for the platform’s Home and Subscription tabs switches placement from the bottom to the top of the screen.

  Social Media Updates

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  Meta announces AI support for SMBs and rural companies

  Joel Kaplan, Meta’s chief of global affairs, said the initiatives were part of a broader push to help U.S. entrepreneurs use artificial intelligence tools.

  Social Marketing

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  Snapchat usage declined in the US and EU in Q1

  Growth is coming from other regions where the platform is still developing its business tools and doesn’t generate as much income.

  Snapchat

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  Meta is preparing to launch AI agents to undertake tasks for users

  Meta's agentic tools would introduce users to a new phase of automation, in which AI tools can act on their behalf.

  Social Media Updates

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  LinkedIn launches Ad Agency Certification to showcase LinkedIn Ads knowledge

  The program will enable agencies to demonstrate their understanding of the latest LinkedIn ads skills and trends.

  Social Marketing

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  Threads adds playable music stickers in-stream

  Users will be able to add tracks to their Threads updates as a native music-sharing option.

  Social Media Updates

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  Reddit shares key trends for in-app financial services research

  At its inaugural FinServ Summit in New York, Reddit showcased evolving usage behaviors in the app.

  Social Marketing

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  Meta adds more insight tools to Edits to enhance video projects

  Having more insights data in-stream will help creators build better, more effective video projects.

  Content Marketing

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  Meta implements more protocols to detect underage users

  New tools include artificial intelligence-powered visual analysis systems that estimate a user’s age based on height and bone structure.

  Social Media Updates

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  Threads adds direct messaging access on desktop

  The highly requested update will offer social media managers new options in terms of integrating messages into their workflows.

  Social Media Updates

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  TikTok launches international ad platform campaign

  The company wants to showcase its value as a shopping destination with the new tagline, “Watch it. Love it. Want it.”

  TikTok

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  FTC settles lawsuit over alleged X ad boycott

  The Federal Trade Commission and Media Matters agreed to a settlement and the lawsuit was dismissed this week.

  X (Twitter)

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  Reddit releases new small business marketing guide

  The 13-page publication outlines key product trends in the app and provides an overview of related subreddit communities. 

  Social Marketing

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  TikTok expands Out of Phone campaigns

  A new partnership with Vistar Media will allow advertisers to bring their campaigns to more than a million placements beyond the app.

  Social Marketing

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  Custom voice models added to xAI’s Grok tool set

  The feature will allow users to generate audio samples that replicate their own voices, offering new capabilities in digital audio.

  X (Twitter)

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  Meta acquires humanoid robot developer Assured Robot Intelligence

  It’s the latest move in a race to add artificial intelligence to consumer-facing home technology, with xAI and Amazon also competing for future category dominance.

  Social Media Updates

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  YouTube experiments with new music generation and moderation tools

  The platform will allow creators to replace copyrighted songs with royalty-free instrumental clips, while also using conversation context to filter video comments.

  Social Media Updates

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  Instagram tests option to swap out text in someone else’s Reels

  An explainer article appeared and then disappeared in the app’s Help Center, suggesting this feature is still a work in progress.

  Instagram

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  TikTok highlights emerging creators for Asian and Pacific Islander Heritage Month

  The platform has made this event a cornerstone of its diversity engagement each year, with themed promotions and other activations.

  TikTok

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  Instagram updates algorithm to benefit original creators

  The app said it will no longer recommend photos and carousel posts from aggregator accounts and profiles that focus on reposting.

  Social Media Updates

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  X introduces rebuilt AI-powered ad platform

  The company said the update is the biggest ad system refresh in its history, adding the latest xAI models to help improve targeting and performance.

  X (Twitter)

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  LinkedIn revenue rose 12% in the first quarter

  The platform’s B2B marketing and artificial intelligence-powered recruiter tools helped drive business, while paid video posts grew nearly 30% year over year.

  LinkedIn

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