The Latest
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Facebook Cautions Against the Pitfalls of Too Much Personalization in New Report
Personalization has become a buzzword in digital marketing in recent times. But can too much personalization actually hurt your efforts?
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YouTube Outlines Election Security Efforts as 2020 Presidential Race Begins
YouTube has outlined its ongoing efforts to improve election security, and limit the spread of misinformation, as the 2020 US Presidential race gets underway.
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SMT Expert
5 Social Media Contest Tools to Help Maximize Engagement With Your Campaigns
Interactive content can help you generate more engagement, more leads and more sales. These tools will help you run more effective social media contests.
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12 Augmented Reality in eCommerce Trends and Statistics for 2020 [Infographic]
New opportunities are emerging through AR technology, particularly for eCommerce brands. Check out these insights and stats.
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SMT Expert
10 SEO Optimizations Learned from Website Audits [Infographic]
These ten common issues will impact your search rankings and user experience of your site. Ensure you're not falling into these traps.
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The State of Video Marketing 2019-2020 [Infographic]
Looking to add video into your content mix? You should be - check out these stats on video usage across Facebook, YouTube and Instagram.
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B2B Content Marketing Benchmarks, Budgets and Trends 2020 [Infographic]
If you're looking to get the most out of your B2B content efforts, you need to understand who you're trying to reach, and what they need.
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SMT Expert
4 Must-Have Tools to Help You Create Amazing Social Media Content
Here are four great tools to help elevate your brand through smart and engaging content.
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8 Social Commerce Strategies to Win Consumers' Hearts and Wallets in 2020
As we enter the decade of social commerce, brands have an opportunity to achieve unprecedented growth. These social commerce strategies will help you build trust and boost sales in 2020.
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Twitter Rolls Out Conversation Threads on iOS
Twitter has rolled out the first element of its 'conversational' update, which has been in beta testing for several months.
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New Report Shows Universal Distrust in Social Media as a News Source
A new report from Pew Research has found that most people on both sides of the political divide, distrust social networks as news providers.
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New Report Looks at The Impact of Leaving Old Social Accounts and Content Active [Infographic]
The content you post online can come back to haunt you - take a look at the results from this survey.
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Twitter and Facebook Outline Efforts to Keep People Accurately Informed About Coronavirus
Both Twitter and Facebook are proactively working to ensure that users are getting accurate information about the coronavirus outbreak.
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Facebook and Snapchat Add New Super Bowl-Themed Visual Tools
Both Facebook and Snapchat have added some new, Super Bowl-themed visual enhancements in the lead-up to the event.
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Snapchat's 'Bitmoji TV' Will Be Launched This Weekend
Snapchat will launch its new, interactive 'Bitmoji TV' offering this week, providing a new entertainment option for users.
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Facebook Provides New Resources to Help Gaming Creators Manage their Communities
Facebook has developed a new toolkit to help gamers maintain civil, respectful engagement within their on-platform communities.
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Instagram Is Testing Emoji Reactions for Direct Messages
Instagram is testing out new, quick emoji response reactions for direct messages.
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Snapchat Outlines Sports Marketing Opportunities With March Madness Push
Snapchat has provided a new range of stats on the March Madness discussion on the platform ahead of this year's tournament.
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Facebook Publishes New Data on How Marketers Can Connect With Concertgoers [Infographic]
With music fans turning to social media to get more information about band events, Facebook has published a new report on how concert marketers can connect with social audiences.
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Pinterest Announces New Policy to Remove Misinformation About the Upcoming Census
Pinterest has announced a new policy which will see it remove misleading content related to civic participation, with a focus on misinformation around the upcoming US census.
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Facebook Outlines Content Review Board Process, Which Will Provide Independent Case Assessments
Facebook has published a listing of bylaws and process charts for its Content Oversight Board, which will assess content decisions independent of The Social Network.
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Analysis Reveals Key Facebook Ad Strategies of Trump Campaign
A new report has revealed the tactics and processes utilized by the Trump campaign in its massive Facebook ads push.
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Google is Working on Chatbots Which Can Engage in a More Genuine, Human Conversation
Google is working on the next generation of chatbots which would actually be able to hold a genuine, responsive conversation.
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The Giants of the Web: The 25 Companies Who Own the Most Domain Names [Infographic]
Which companies own the most web properties, and dominate online traffic? Check out this overview.
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Pinterest Adds New AR 'Try-On' Feature for Lipstick Shades
Pinterest is launching a new AR 'try on' option for lipstick shades as it seeks to further enhance its eCommerce discovery options.