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The Current State of Social Media Algorithms [Infographic]
This infographic outlines the current state of the top social networks today. Hopefully, this information can help you better understand how and why these platforms function the way that they do.
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Twitter Updates Privacy Policy to Comply with GDPR
Twitter has decided to update their Privacy Policy to help users feel more in control of their data and to comply with new GDPR regulations.
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Using the New Pinterest Profile Design to Your Advantage
Between Lens, visual search inside pins and now the profile redesign, Pinterest is making their platform more brand-friendly and shoppable than ever.
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SMT Influencer4 Tips for Selecting Pillar Page Topics (and How to Brainstorm Them)
Pillar pages are great for SEO. In this article, we share 4 tips for selecting pillar page topics and give you the fundamentals to help ensure your topics align with business goals.
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35 Online Marketing Stats to Guide Your 2018 Strategy [Infographic]
This infographic shares 2018 stats that can help you better understand the state of the internet, social media, SEO, eCommerce, etc.
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Why social commerce isn't #trending yet
The channel has plenty of potential with young consumers, but disposable income in that demographic is low and retailers have yet to tackle issues of convenience.
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SMT InfluencerAbandoned Cart Emails Your Best Tips, Tricks, and Examples [Infographic]
For an ecommerce merchant, abandoned carts are a constant battle. Research shows that shoppers abandon their carts more often than they complete their transactions, but with re-targeting all hope is not lost.
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How Businesses Use Mobile Marketing To Their Advantage [Infographic]
This infographic shares a few of the most astounding mobile marketing campaigns by renowned brands.
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Facebook Messenger for Offline Marketing [Infographic]
Chatbots offer a variety of business benefits, and when done right, they can be an extremely useful time-saving tool. Facebook Messenger is one of the leaders in the chatbot space.
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For Brands, YouTube's Reach and Low Cost Still Outweigh Risk of Ads Running on Embarrassing Channels
YouTube finds itself stuck in a terrible déjà vu of top brands suspending their advertising on the platform when it was revealed their ads were being displayed alongside disturbing videos.
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SMT InfluencerWhat Every Content Marketer Should Know About Artificial Intelligence
The future use of artificial intelligence will impact all aspects of owned, earned and paid media. It’s not just their future use, either. It's happening now.
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4 Reasons to Invest in Content Marketing, and How to Create an Effective Strategy [Infographic]
Content marketing plays a key role in SEO, but there are also other potential benefits for SMBs.
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5 must-have considerations when working with influencers, according to P&G's legal counsel
Potential legal pitfalls can stem from a lack of control over content, disclosure, murky product ownership and balancing marketers' needs against influencer independence.
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How to Create a Branding Style Guide [Infographic]
This infographic explains how to create a visual style guide for your business and how to stay true to your identity.
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4 Ways To Get Your Instagram Story to the Top of Your Followers Newsfeed
We all understand the value of Instagram Stories, but recently this feature has become rather congested. Here are four simple, easy to follow ways to get your Instagram story to the top of your followers' newsfeed.
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Instagram Is the Most Active Influencer Channel…and Snapchat Doesn't Even Come Close
A recent study shows the increasing focus of brands on micro-influencers and Instagram as their channel of choice.
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10 Types of Visual Content That Will Improve Your Marketing Efforts [Infographic]
These ten visual content ideas can help improve your engagement and overall marketing strategy.
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Podcast4 Design Thinking Tools Which Any Company Can Use To Innovate [Podcast]
In a new Social Business Engine podcast, Bernie Borges speaks with Duncan Wardle, former VP of Innovation & Design at Disney and now independent innovation adviser.
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Facebook Adds New QR Code Option for Pages
Facebook's testing out a new QR code option to help connect people with Pages.
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7 Efficient Blogging Tips That Will Boost Your Content ROI [Infographic]
These simple tips can significantly boost the performance of your content - worth noting in your strategy.
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Small Business Website Dos & Don'ts: 20 Tips for Success [Infographic]
This infographic lists some key elements of focus for your website development - and also what you need to avoid.
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3 Simple Social Media Tips for Boosting Your Visibility as a Coach or Consultant
Coaches and consultants can increase their online visibility, traffic, and conversions with these three simple social media tips.
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SMT Influencer2 Common Types of Pillar Pages - and How they Boost SEO
In this post, contributor Bob Carver looks at two common types of pillar pages, and explains how they benefit your SEO efforts.
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The Anatomy of a Perfectly Optimized Web Page: A 16 Step On-Page SEO Guide [Infographic]
Are you covering all your SEO bases? Check out this helpful list of on-page SEO factors.
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3 Notes on Facebook's News Feed Changes Thus Far
What have been the impacts of Facebook's News Feed changes thus far? Here are three important trends.
