Engagement is the holy grail in social media marketing. However, while everybody is talking about it, few do it well.
Buzz words like content marketing, mobile marketing and WOM distract many-a-marketer from what really matters: reaching business objectives.
Find out how to engage your community with a purpose at the Social Shake-Up on September 16, 2014, in Atlanta.
The panel I am honored to moderate: The Importance of Being Purposeful - How to Maintain Community Engagement, features some of the sharpest minds in social business marketing:
What to expect from this panel:
As a marketer, your end goal is to help your company sell more products and services. To reach this goal, you are tasked to influence the market.
On this panel, brand leaders from Adobe, Hootsuite, and Polycomwill share their first-hand experience in
Like most in-person events, networking is the most crucial and valuable take away, and the Social Shake-Up has the "who-is-who" in social media from Silicon Valley and the rest of the country. Don't miss out. It's one of the best social media events around.
Where: Social Shake-Up, Atlanta
When: September 16, 2014 at 3:15 PM