Online shopping is a fairly new phenomenon. But in twenty years, we still haven't ironed out all of the kinks. As the world becomes increasingly mobile, the experience of shopping online has become crucial to the success of retailers who depend on both in-store and online sales. Still, people are wary of Internet marketplaces. There's the main fear of credit card theft, and behind that, suspicion that personal information will be sold. And on the more practical side of things: it's difficult to buy things online--without being able to try them first--and some sites are still not up to snuff when it comes to customers' expectations for providing tracking information and easy returns if they don't like the product.
This infographic from SiteJabber, a site that reviews online businesses, provides data on customers' latent fears about online shopping. It also suggests ways that customers can lower these anxieties.. If customers are worried about credit card security, for example, they can consider one-time credit card numbers when they make a big purchase. See more, below.