The social media landscape is constantly changing . What’s considered best practice one minute is passé the n ext – resting on what you know could see you miss out on crucial updates that change the way things work.To make it easier to stay up to date, here's a summary of some of the more recent platform changes and updates - and why they're important for social media marketers.
Facebook recently posted a healthy Q2 2015 earnings report – mobile monthly active users were 1.13 billion and 75% of total ad revenue of $4.04 billion was contributed via mobile. This growth is also due to the seriousness that Facebook has shown towards making the News Feed intelligent over time. This year itself Facebook has been quite rampant with occasional tweaks to the News Feed, while keeping both users and brands happy.
Are you staying up-to-date with the most recent Facebook updates and other changes? If you’re not, you’re in luck! We’ve rounded up some of the social network’s most recent announcements and updates that affect businesses.
Facebook made it official. Your Facebook Timeline is changing. Continuing Facebook's desire to help us communicate stories and moments, the new Timeline is designed to help display the things that interest us the most. Sections for Movies, TV Shows, Music and Books have all been redesigned and repositioned.
Just when you thought you had your Google Plus page lookin’ good (or maybe not), they have slipped in some changes on us over night. While I like the big cover, it’s a bit too big for my taste. I am a meat and content person so now I simply have to scroll more to see the juicy content I am seeking.
"... from Facebook’s perspective, the Timeline is a great invention, since if users are to get the most out of it, they need to put the effort into populating it with activity and content. Given how visually amazing Timeline is, I predict that they will, which will only serve to stimulate more comment and activity between users on the network."