Recent Posts

Do We Need Gamification?

daverage
Do we need gamification, why does it actually exist? Gamification has been born out of one core problem, engagement. People wanted new ways to keep potential users of their content engaged over time.
Do We Need Gamification?

Analysing Gamification with the SAMR Model

daverage
I love coming up with new models and frameworks, I find them really handy and hope that when I share them that others do as well. However, I am also a great believer in not reinventing the wheel!
Analysing Gamification with the SAMR Model

Randomness, Serendipity and Gamification

daverage
Recently I have been trying to write a few games, just for fun, with my daughter. There are a couple of card games and I am trying to make a single player board game.
Randomness, Serendipity and Gamification

How a B2B Company Generated 276 Unique Leads Through a Facebook Competition

Alex Dorman
Learn how a B2B service company generated 276 unique leads using a Facebook Competition.
How a B2B Company Generated 276 Unique Leads Through a Facebook Competition

How to Learn From Your Competitor’s Social Media Presence

Deborah Sweeney
Do you run a small business? Do you use social media to market? Then you probably monitor your competition on it as well. And that's okay! Just remember that there is a right way, and a wrong way, to learn from your competitor's social presence...
How to Learn From Your Competitor’s Social Media Presence

Competition and Its Impact Upon Creativity

Adi Gaskell
When it comes to social business, it’s rather easy to believe competition is a very bad thing. After all, it’s not easy collaborating with someone whilst at the same time competing with them.
Competition and Its Impact Upon Creativity

Making Better Business Decisions (Part 1)

mfauscette
In the information age, operational efficiency is not a key competitive advantage; in fact, it is directly tied to rigidity and inability to adapt to change, which are a huge disadvantage in the new global, connected economy. Flexibility, agility and adaptability are the new competitive advantage.
Making Better Business Decisions (Part 1)

ViDEO: How to Steal from the Competition and Get Away With It

tommyismyname
Have you been derailed from your path only to find that your competition is enjoying thriving success? Prevent this from happening and learn from what they're doing.
ViDEO: How to Steal from the Competition and Get Away With It

Supercharge your social media strategy by getting back to basics

markwschaefer
Instead of being the hot social media leader, it seems you’ve become the caretaker of a stagnant community like the corner bar 10 years past its glory years.
Supercharge your social media strategy by getting back to basics

G+: Twitter and Tumblr are Biggest Losers

JeffNolan
"Much of the commentary has centered on what a successful Google + means for Facebook but I disagree that this is represents a severe near or medium term threat to Facebook. What it does harken is a form of arms race between the two companies that is ultimately good for users."