Recent Posts

Research Attempts to Reveal the Truth About Crowdfunding

Adi Gaskell
“There’s this myth about how crowdfunding is supposed to work,” the researchers say. “The myth is that going viral is the only way to have a successful crowdfunding campaign. So scientists don’t think that they can use it for their research. And that’s just wrong.”
Research Attempts to Reveal the Truth About Crowdfunding

Funding Comparison: Social Networks and Collaborative Economy

JeremiahOwyang
Having analyzed the social networking space for about a decade, I was curious on comparing it to the Collaborative Economy space where I’m currently focused fulltime.
Funding Comparison: Social Networks and Collaborative Economy

The Different Faces of a Crowdfunding Backer

Adi Gaskell
As crowdsourcing has taken off, there have been numerous attempts to try and understand who engages in crowd based activities, what motivates them, and how they go about their work. One area that hasn’t received quite such intense scrutiny is in the crowdfunding market.
The Different Faces of a Crowdfunding Backer

Driving Your Crowdfunding Campaign's Success With Social Media Influencers

RoyMorejon
By its very definition, crowdfunding relies on a large group of people to fund a project. But when you’re starting a new project, how do you find your “crowd”?
Driving Your Crowdfunding Campaign's Success With Social Media Influencers

Kickstarter and the Potential Decrease of an Audience

Rob Sutter
As someone who has backed his fair share of Kickstarter projects last year, it's understandable why the platform gained traction. The independent gaming scene is one of the most bustling and, due in part to various services, the creation of unique experiences is made that much more possible.
Kickstarter and the Potential Decrease of an Audience

Socially Stephanie: Tips for a Successful Crowdfunding Campaign

StephanieFrasco
"Dear Socially Stephanie, I have a great idea, but the problem is I don't have enough money to start my business. I was thinking about doing a crowdfunding campaign. Do you have any tips to help me make my campaign a success?"
Socially Stephanie: Tips for a Successful Crowdfunding Campaign

Got Cancer? Start a Research Fund [PODCAST]

jkennedy93
Marty Smith, an Internet marketer and startup entrepreneur, turned to the things he knew when he received a diagnosis of cancer: social media and crowdfunding to build a community and raise money for cancer research.
Got Cancer? Start a Research Fund [PODCAST]

Will Kickstarter "Potato Salad" Projects Ruin Crowdfunding?

Socialbarrel
There is a high chance that you haven’t been online lately, if you haven’t already heard about the infamous “Potato Salad” project. Started a few days ago by Zack Brown, the Potato Salad Kickstarter project simply stated “Basically I’m just making potato salad. I haven’t decided what kind yet.” Unfortunately, once someone earns a few bucks with something that went viral, everyone has to get on the “money wagon.”
Will Kickstarter "Potato Salad" Projects Ruin Crowdfunding?

The Step-By-Step Guide to KickStarter Crowdfunding Success

anand.smartdata
Over the weekend, I talked to Ross Currie, an established Identity Management consultant from Perth, Australia. But between September to December of last year, Ross did something completely outside his comfort zone. He launched a Kickstarter campaign for his project Squishy Forts – the world’s first Pillow Fort construction kit. Ross’s goal was to reach $25,000 in crowdfunding. Instead, he was able to push the overall funding past $67,000.
The Step-By-Step Guide to KickStarter Crowdfunding Success

Kickstarter & 3 Reasons "Shovel Knight" Got It Right

Rob Sutter
This past Thursday, the highly anticipated independent video game "Shovel Knight" was released across both Nintendo and computer platforms. As a title that got its start due to Kickstarter, it grew in popularity until it became the hottest project to come out of this crowdfunding platform.
Kickstarter & 3 Reasons "Shovel Knight" Got It Right