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How These Top Companies Are Excelling in Social Media Customer Service

Sendible
Which channel should you use? The correct answer to that question will always be "all of them," if it's possible within your time and resources to do so. As a matter of practicality however, Twitter is definitely the top choice if there is a choice to be made. What about Facebook, you ask?
How These Top Companies Are Excelling in Social Media Customer Service

Worst Practices for Social Media Customer Service

Sendible
Since we recently brought you some examples of how many major brands are getting customer service right using social media, it only seemed fair to show you the flip side of that coin. After all, in reality there are more brand getting it wrong than right, and that's a very unfortunate fact. Most companies rate below 50% in terms of satisfaction for social media interactions.
Worst Practices for Social Media Customer Service

What Small Businesses Can Learn About Twitter

ronniecharrier1
Social media should be a key part of every business marketing plan, especially for small businesses and startups. Despite being disadvantaged by having a smaller advertising budget than their larger, more established counterparts; many small businesses can get a leg up by being more innovative and creative with their social media presence.
What Small Businesses Can Learn About Twitter

Customer Service Trends the Social Team Needs to Know About

webmoves
We are seeing an increased blending of social media and customer service departments as more consumers are turning to social media channels to voice their concerns, share their experiences, leave reviews, and even reach out to companies for customer service. Here are some ways to keep your social media team and customer service team working together toward the same goals.
Customer Service Trends the Social Team Needs to Know About

Social Customer Service: You're Doing It All Wrong

dawnellis191
Social media is great for attracting new customers and building on existing relationships. As a result, the everyday business is more than aware they need to invest time and money into social media marketing through content marketing and customer conversation. But the average customer wants more.
Social Customer Service: You're Doing It All Wrong

How to Use Social Customer Service as a Revenue Generator

Dave.Evans
It’s no secret that social media is a great way to engage and connect with customers, but how can you take that to the next level? Some brands are essentially leaving money on the table by not responding to customers’ inquiries on social that could in turn influence purchasing decisions. How can you prepare and be ready to leverage your social conversations into revenue? Here are a few tips to consider.
How to Use Social Customer Service as a Revenue Generator

Customer Service: A Critical Marketing Attribute

cryan
Customer service strongly impacts your marketing. Even the strongest value proposition and compelling offer can be derailed if the customer experience is poor – especially in industries where mistreated customers have an online voice.
Customer Service: A Critical Marketing Attribute

5 Ways to Optimize Your Customer Care Twitter Bio

Sofie De Beule
Beyond creating separate Twitter accounts to handle customer service on social media, what should your Twitter bio really look like? Are there any rules you should follow? How can you truly make your customer care Twitter bio stand out?
5 Ways to Optimize Your Customer Care Twitter Bio

Word of Mouth Marketing Thrives Through Social Media

matthew123456
The percentage of the world’s total internet users who use social media has risen from 8% in 2005 to 72% in 2013. This has helped to open up a new platform for companies to communicate their services and products and has been proven in cases to be pivotal to a brands marketing tact.
Word of Mouth Marketing Thrives Through Social Media

Good to Great: Creating a Tropical Storm of Customer Satisfaction

Ekaterina
Why is it that almost every time we hang up the phone with a customer service rep, we feel flat? Despite the profiling technologies, the predictive analytics technologies, the customer databases that companies have at their fingertips, it is still insanely hard for them to provide a breathtaking experience. Why? I think it is because a lot of times companies are missing a key ingredient to business success – human passion.
Good to Great: Creating a Tropical Storm of Customer Satisfaction