The eCommerce market is something that brands of all sizes are constantly keeping an eye on, especially because there are consistent changes and upgrades within the online shopping industry. This infographic highlights the future of where eCommerce is going.
For many ecommerce businesses, especially start-ups, the thought of high growth sales and revenues is a great dream that remains just that. Most believe that the only way to ensure sustained growth is to become bigger and better, until you figure out the perfect mix of resources that will help you expand now and in the future. However, the success depends on many factors. Including the innovative technologies developed for the digital era. This post takes a look at the facts and scenarios that supports this approach.
If you're an eCommerce brand, you know how important the holiday shopping season is to your bottom line. This 2015 holiday shopping infographic details the importance of preparation and educates both retailers and consumers on the art of the holiday shopping season.
Chocolate versus vanilla. Team Jacob versus Team Edward. Toilet paper roll overhand versus toilet paper roll underhand. Such are the great questions and conflicts of our time, but a more pressing (and perhaps more consequential) issue is Mobile versus Desktop.
An internet-enabled device, a smart phone, is a ubiquitous influence, driving an " always on, always connected " behavior. As mobile search has surpassed desktop search (among other trends), this connectedness is changing how businesses and websites must structure their online presence strategies...
In news that continues to sound a bit weird even after hearing it a few times, according to Bloomberg, Google recently announced that they will be launching a service for delivering groceries and fresh produce to customers. The service will initially be offered in San Francisco and one other city, and will likely expand to other urban areas in the future.
Can you really make assumptions about which age demographics are using which devices? Maybe, but maybe not. Millennials have changed the tide of mobile marketing, but that doesn’t mean it’s the only place they go to make purchases. And while the older generations aren’t as quick to hit “buy” on their smartphone, they aren’t all sitting in front of desktops, either.
Running an e-commerce site is a decent way to earn extra income on top of your full-time job. However, this industry has experienced a resurgence in such a short time that it is fast becoming a good way to make a living. According to Column Five Media , e-commerce is growing four times faster than the rate of retail while the industry is experiencing a 51% growth in China.
Ecommerce business owners often get short on gravity regarding the formidable power and ROI of social media marketing. Is Facebook really responsible for the boost in sales your business has achieved? Is Twitter actually the driving force behind the increased traffic? Or should Pinterest and even Instagram be added into the equation? A survey was conducted to track more than half a million online orders made through ecommerce stores and several social media platforms appeared on the charts. Find out the results here.
The story that has already been told about the American shopping mall is one of great commercial success up until the advent of the internet, when the whole industry crashed and burned. As online shopping rose, so goes the usual narrative, the fortunes of places of public commerce fell precipitously. But, as it turns out, it's more complicated than just the idea that more people are shopping from home.