Recent Posts

Facebook Bans Like-Gating: What Can Marketers Do?

Jim Belosic
Starting November 5, 2014 (and August 7, 2014 for all new apps) like-gating will no longer be allowed on Facebook Pages. This policy change is a sign that even Facebook knows that the size of a Page’s like count isn’t as valuable as much as the average Page admins think it is. I believe that when marketers begin shifting their thinking away from Like-gating they’ll see better results from their efforts.
Facebook Bans Like-Gating: What Can Marketers Do?

Facebook Is Killing the Managed Business Page

Michael Bird
If you own a small business page on Facebook, you need to be aware of changes that Facebook is making to how your content is shared amongst your followers. Beginning a couple of months ago, some companies’ managed business pages began to see a noticeable fall-off in activity. Their posts were reaching a much smaller number of fans than usual. After several weeks of tracking this trend, several companies asked Facebook if this was something on their end or had Facebook changed its algorithm. Facebook did not answer clearly for quite some time.
Facebook Is Killing the Managed Business Page

Secrets Revealed: How Businesses Turn Around Sales by Harnessing Facebook Business Page

viteb
Facebook have over 1 billion active users and increasing. So, it is important for all size and type of businesses to have a Facebook Business Page to reach to their target audience and promote their products/services as part of their social media marketing strategy. But why has it turned into a phenomenon? The euphoria can be very much compared to the mood at the onset of the internet era, when brick-n-mortar businesses strive to create an online presence.
Secrets Revealed: How Businesses Turn Around Sales by Harnessing Facebook Business Page

How to Run a Contest on Facebook Without Fear of Your Business Page Getting Shut Down

BrettRelander
Running a contest on Facebook is one of the best ways to get and keep fans. Let’s face it – many people are fans based on what they can get out of it… and there is nothing wrong with that. What would be wrong is not responding to what your customers are demanding.
How to Run a Contest on Facebook Without Fear of Your Business Page Getting Shut Down

7 Questions About Facebook's New Star Ratings System

JasonBaer
Facebook is an amazing company that has changed the world in many ways. Their legacy is secure. But it is equal parts frustrating and irresponsible that a company with such a stranglehold on our collective attention continues to lob trial grenades around like they were cotton candy.
7 Questions About Facebook's New Star Ratings System

5 Useful Apps for Facebook Business Pages

Mike Allton
Facebook marketing is a huge business and recently there have been massive changes taking place in the way pages for businesses are handled. Read on for information about Facebook Business Pages, along with five essential apps for your brand's page.
5 Useful Apps for Facebook Business Pages

One False Move and You Could Lose Your Facebook Page!

William Wells III
Here are the top 3 Facebook mistakes made by businesses. Making any one of these mistakes is grounds for page deletion by Facebook!
One False Move and You Could Lose Your Facebook Page!

15 Ways To Use Facebook Pages for Business

Matt Hamilton
Facebook is changing the way many businesses interact with their customers and promote their company. It is very exciting to have a tool that costs nothing but is powerful and gives the opportunity to reach hundreds, thousands, even millions. It isn’t just big brands that are finding success on Facebook, even small mom and pop stores are unleashing the potential to reach new customers in their community. There are many ways to use Facebook for business and since the resource is free it’s important to utilize the sites full potential. I hope that the following list gives you some great ideas for your own business Facebook use.
15 Ways To Use Facebook Pages for Business

Local Business - Only 1.3% of Fans Actively Engage on Facebook

Chris Marentis
Just because your local business is getting little to no Facebook engagement doesn't mean you should give it up. A Facebook presence is crucial to your marketing strategy.
Local Business - Only 1.3% of Fans Actively Engage on Facebook