Gaining Twitter followers is one thing, and engagement is another. Sometimes you just want to get those follower numbers up--to jumpstart a business, for example, get those RTs and favorites rolling in
Learn how to make your brand become a community of brand ambassadors rather than a pool of unconscious followers. Yes, having 20,000 followers provides credibility in a sense, but that can only take you so far.
Off the top of your head can you name five brands you purchase or use regularly? Maybe it’s a clothing company you shop at, a laundry detergent you like to use or an airline you prefer to fly on. As consumers why do we make the purchasing decisions that we do?
Call of Duty sure pulled off a trickshot with their recent Snapchat campaign. It started earlier this month with a Black Ops 2 in-game update. In that update, Snapcodes were placed throughout the game on overlayed on pictures and signs which caught many gamers' attention.
As a general rule, I’m not a fan of the term, “growth hacking”. Mostly it’s because it seems to convey some really small hack that somehow will bring about huge results - results that are almost never repeatable. But, if you want to dramatically grow your Facebook followers - then this is one growth hack that you can’t ignore.
Wondering why you're losing followers on Facebook, Twitter, Pinterest, Google+ and other social media sites? Then wonder no more! Here's a graphic from Sumall team delineating 12 useful tips to help you be less of a loser when it comes to retaining your social community and keeping them happy.
Of the nearly 2,000 attendees at Social Media Marketing World – including a veritable “who’s who” of social media royalty – no one has more followers than social giant Guy Kawasaki. With over 10.5 million followers across multiple platforms, including more than 1.5 million followers on Twitter alone, Guy is reminiscent of that old E.F. Hutton commercial: When Guy Kawasaki talks, people listen.
Have you noticed a decline in follows or likes recently? Or are you simply curious about what attracts and turns off consumers? We can help you dig deeper into the social media world and help your company be proactive about its online content.
The folks at BuzzStream and Fractl conducted a survey with more than 900 respondents to better understand why people un-follow brands on social networks. And the infographic below, titled 'The Unfollow Algorithm,' illustrates what they found.