Recent Posts

How to Build a Valuable Following on Twitter

DenmonLawFirm
Our digital age is now in full swing with social media platforms such as Twitter, Facebook, Instagram, and LinkedIn having increasing popularity and even more reasons to join. As one of the fastest growing social networks, Twitter uses its 140 characters, real-time online news, and mobile multimedia platform to its advantage where user experience controls the way you interact with one another
How to Build a Valuable Following on Twitter

Social Advocacy and Politics: Marshmallows and Twitter Lists

DrDigipol
I've been thinking a lot lately about the marshmallow test and how it relates to social media strategy. In particular, how does the balance between instant gratification and delayed satisfaction play out when trying to grow your Twitter audience?
Social Advocacy and Politics: Marshmallows and Twitter Lists

5 Scientific Secrets to Get More Instagram Followers

Urooj Kazi
Getting followers on Instagram isn't easy and there are things about this rapidly growing social network that a lot of users still don't know. Revealing five scientifically backed secrets about Instagram that will help you use the network better and get more followers in the bargain.
5 Scientific Secrets to Get More Instagram Followers

Social Media for Your Business: Quality Over Quantity

yasminbendror
We all want to see our followers on social media skyrocket in numbers. But numbers don’t necessarily equate to engagement, return on investment and…sales!
Social Media for Your Business: Quality Over Quantity

Why No One's Entering Your Contest

Kaleigh Simmons
So you created a gorgeous, clever and super fun fan contest, but when you look at the total entrants number, you're staring at a big ol' goose egg, or something close to it? Well, that's no fun. Let's dissect what could possibly be scaring all your fans away, shall we?
Why No One's Entering Your Contest

7 Tips for Getting More Quality Social Media Followers

PaisleyHansen
The world of social media is opening up a vast array of possibilities for businesses, particularly in raising brand awareness and reaching out to customers. Using social media sites effectively can really give companies an advantage over their competitors.
7 Tips for Getting More Quality Social Media Followers

Getting an Audience is Hard!

DanielleMacInnis2
Newspaper circulation has dropped over the last 18 months. Radio is now competing with podcasts, and TV is seeking an audience who’s attention is spilt between a smartphone device and Apple TV or playback on an iPad. People are listening via Spotify rather than buying CDs.
Getting an Audience is Hard!

Why Do You Need More Followers?

Tatiana Aders
If your business needs leads and sales flowing tomorrow, then Google Adwords might be the best place to start. However, if your organization needs to build meaningful brand awareness, develop a continuous and long-term lead flow, then social media marketing is at the top of the list of viable solutions.
Why Do You Need More Followers?

7 Popular Types of Social Media Fans [INFOGRAPHIC]

PamDyer
Many different types of people follow you on social networks. While every person is different, social media fans and customers can be broken down into roughly 7 categories. Once you understand who these customers are, it’s easier to target them to improve brand awareness, find leads, and drive sales.
7 Popular Types of Social Media Fans [INFOGRAPHIC]

7 Ways You Can Effectively Lose Social Media Followers

Mike Allton
This isn’t hard to respond to comments on some platforms like Facebook where most comments can be visibly seen on the post itself. However, mentions of your brand can be harder to track on forums you’re not a part of or on social networks like Twitter where you get a steady stream of content on your feed. To help you monitor mentions of your brand, you can use a tool like Mentions to track your name and get real-time alerts.
7 Ways You Can Effectively Lose Social Media Followers