Recent Posts

3 Ways Your Business Can Leverage Super Bowl 2015

Jim Belosic
Super Bowl XLIX is less than a week away! Whether you plan to sit down and watch the big game or not, your fans are most likely tuning into the game. Use these three ideas to engage your fans during the big game.
3 Ways Your Business Can Leverage Super Bowl 2015

Socially Stephanie: Hashtag Best Practices

StephanieFrasco
"Dear Socially Stephanie, I see everyone using hashtags. Do they actually work? I just don't get it. Help!"
Socially Stephanie: Hashtag Best Practices

Social Advocacy and Politics: The Year in Hashtags 2014

DrDigipol
Last week another hashtag went awry. In an attempt at levity, FOX & Friends launched a campaign to ring out the old year using the hashtag #Overit2014. And while many of us in the social media world already know to be wary of backfiring hashtags if you are a controversial organization, the wiz-kids at FOX & Friends apparently do not. In response to their hashtag, Twitter erupted with tweets that blasted FOX News and the conservative movement it champions (and a week later, the eruption continues, still). This prompted me to take a deeper look at the political and advocacy hashtags of 2014.
Social Advocacy and Politics: The Year in Hashtags 2014

Social Media Hashtags in a Nutshell [PODCAST]

PamMoore
Take a listen to this episode of the Social Zoom Factor podcast for a succinct definition of a hashtag and how hashtags can help you grow your business, using social media platforms such as Twitter, Instagram, Facebook and Google Plus. They can also help you increase brand awareness, nurture community, and better measure your results and conversations using social media.
Social Media Hashtags in a Nutshell [PODCAST]

Socially Stephanie: The Secret to Using Hashtags for Your Business

StephanieFrasco
"Dear Socially Stephanie: My 16-year-old son says I need to start using hashtags in our social media posts. I don't want to date myself, but what is a hashtag? And how could they benefit my business's social strategy?"
Socially Stephanie: The Secret to Using Hashtags for Your Business

Use Hashtags Effectively for Greater Branding Benefits

orsamedia
Hashtags can increase user engagement, improve brand visibility, and help ensure that your Twitter marketing and social marketing campaigns enjoy the greatest success. If you only occasionally litter an unresearched and untested hashtag in your tweets, though, you are unlikely to be enjoy the full benefits.
Use Hashtags Effectively for Greater Branding Benefits

Twitter Tips and How Some Companies Are Killing It

jessoaks11
Twitter is a very important tool for businesses! Here are some fabulous tips and tricks, as well as some case studies of companies that are killing it on Twitter!
Twitter Tips and How Some Companies Are Killing It

5 Rules for Super Effective Hashtags on Twitter

Jennifer Bourne
Want to get noticed on Twitter? Use hashtags! Using the right hashtag(s) in your tweets will bring you the relevant audience and exposure. This is also with those that you will be able to follow conversations known as chats.
5 Rules for Super Effective Hashtags on Twitter

4 Simple Ways to Make Your Hashtags Work Overtime

laurajohnson1
Hashtags are indisputably necessary for social media marketing and promotion. Whether you own the coffee shop around the corner or work for a huge corporation, you know the power they wield! The ability to find relevant, recent content in real time is an unacknowledged luxury, so why not milk those pound signs for all their worth!? Henceforth, four simple ways to make your hashtag(s) work double time for your brand or business.
4 Simple Ways to Make Your Hashtags Work Overtime

How to Effectively Use Hashtags for Maximum Engagement

Sendible
Hashtags: when used properly, they are a kind of glue that can hold your social media marketing campaigns together across networks and bring you new business. When used improperly, they can be the most annoying thing about social media, period. So what are the right and wrong ways to use them?
How to Effectively Use Hashtags for Maximum Engagement