Join this free webinar to learn how leading brands are adapting to meet the needs of their customers in social media. The panel includes Dan Gingiss of Discover and Kristina Libby of Microsoft. Register here!
Instagram has updated their messaging element, announcing a range of updates to Instagram Direct. The new functions will help users streamline the messaging and sharing process amongst friends and groups.
Instagram has released a video showcasing how brands can use carousel ads for storytelling on the platform. It’s a fascinating insight into how leading creatives work, and how they approach Instagram for advertising purposes.
As an active travel blogger and social media manager, I actually felt ashamed at having such an awful Instagram account. Last Friday, I reached out to all my friends, and fellow bloggers in search of a little push in the right direction. I set myself a goal to reach 1000 Instagram followers in just one week. Fast forward 48 hours and I had already hit my target.
Explore Instagram’s usefulness to B2B marketers as part of their engagement process. So you’re in the cloud. Your marketing is automated, your campaigns coordinated, your customer information connected. You feel your metrics are meaningful and the insights they deliver are solid. So what happens when you throw Instagram into the mix?
Summer lull or signs of saturation? A study conducted by Locowise found that overall engagement on Instagram was down 19 percent in July, and that follower growth was down 77 percent. Another recent Pew study noted that Instagram has doubled its community since 2012. But could it be that Instagram’s rapid growth is slowing down?
With Instagram on the rise, now's the time to get started with Instagram marketing. These Instagram tools and apps will help you make the most of your Instagram effortts, whether it's creating captivating posts, monitoring your Instagram analytics or coverting your Instagram followers to customers.
eCommerce company Selfstartr has created an infographic that lays out the case for Instagram over Facebook as a marketing channel, with some pretty compelling stats. 6% organic reach versus 100% - definitely worth considering.
One of the cardinal sins among professional comedians is the stealing of jokes, but this sin become amazingly prevalent in the era of social media. It has never been simpler or easier to take someone else's content and purport it as your own. While this a pretty well-known risk of doing basically anything on the internet, the stakes change dramatically when someone starts making real money off of thievery and plagiarism.