Recent Posts

How to Write SEO Web Content in 3 Easy Steps

Chandra Clarke
If you've recently put up a website for your business, it will not immediately appear when you search for a relevant keyword in your favorite search engine. To earn your spot on the first page of results, you need to publish SEO web content. Search engine optimization, or SEO, content consists of articles, blog posts, or other written website material that is created to feature prominent keywords.
How to Write SEO Web Content in 3 Easy Steps

Finding Suitable Keywords

Michael Bird
There’s a whole lot more to keyword research than just coming up with keywords that you think are relevant. You have to think like the consumer and consider all the possibilities when it comes to what they may be looking for. When your keyword research is successful, you can easily turn traffic into conversions!
Finding Suitable Keywords

How to Choose Keywords That Serve User Intent

VibeTechMedia
Choosing keywords is a challenge. Keyword density is a thing of the past. Metrics such as exact match search volume are becoming less important. Your #1 priority is to pair keywords with content by uncovering the semantics behind a search. Understand the user, understand the intent and then serve the intent.
How to Choose Keywords That Serve User Intent

The Big Google Keyword Tool Update: Now Including Mobile, Contextual and Trend Data

larrykim
These new features bring the Keyword Planner out of the desktop world, to help you connect with the right people, at the right time, in the right place. The new mobile, location and trending data paired with these super-useful visualizations are certainly a step in the right direction and should help marketers realize the benefits of this new marketing paradigm.
The Big Google Keyword Tool Update: Now Including Mobile, Contextual and Trend Data

Goodbye, Keyword Stuffing: How Content Marketing Requires a More Strategic Approach

blakejonathanboldt
Due to their visual nature, the infographic stands a far better chance of going viral than a simple blog posts. The infographic is a large image that contains a series of data points combined in a convenient and easy-to-read format. They often receive more shares, Likes and reposts on websites and social networks.
Goodbye, Keyword Stuffing: How Content Marketing Requires a More Strategic Approach

SEO Update: Google Hummingbird and "Keyword Not Provided"

ZekeCamusio
Has Google rocked the boat again? In the last two months they rolled out a new algorithm update called Hummingbird and they stopped providing valuable keyword data in Google Analytics. In this post. I’ll tell you about how your SEO strategy needs to adapt to the new algorithm and some clever ways you can still get relevant keyword information.
SEO Update: Google Hummingbird and "Keyword Not Provided"

Keyword Analysis: Refresh Your Old Content

ginidietrich
I found myself digging into a client’s analytics to do a keyword analysis and give them some content ideas. I was looking for keywords they ranked for, but not on the front page of search results. Then the idea was to go back and revise that old content to create a long-tail keyword opportunity.
Keyword Analysis: Refresh Your Old Content

How Keyword Research Transforms You Into A Visibility Rock Star

CarrieMorgan
If you are writing a blog post or an article to be placed in an online publication, it makes sense to integrate some basic SEO tactics to improve its visibility and drive traffic. With an hour of extra effort, you’ll deliver results your clients (or employer) love and measurable increases in traffic.
How Keyword Research Transforms You Into A Visibility Rock Star

Incorporate a Variety of Keywords into Your SEO Campaign

Amanda DiSilvestro
Keyword research best practice is to manually go through the site page by page and brainstorm a potential list of keywords for each page. Plug each of these potential keywords into a keyword research tool (we recommend the Google AdWords Keyword Tool) to see what relevant keywords are suggested and what the search volume/competition data looks like.
Incorporate a Variety of Keywords into Your SEO Campaign

Blog Commenting for SEO? Time for a Rethink

searchblogger
I spoke to the owner of a small business recently whose entire SEO strategy was based on leaving blog comments with a keyword as part of his username. He came to me because, despite his best efforts, his search engine rankings hadn’t improved at all in the 3 months he’d been doing it.
Blog Commenting for SEO? Time for a Rethink