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marketing automation

April 22, 2016
The less time you can spend on mechanical tasks, the more time you can spend on creating content, analyzing data, and max imizing ROI. Here are 23 tools to help.
23 Marketing Automation Tools That Will Cut Your Workflow in Half | Social Media Today
March 18, 2016
As marketing automation and data-driven marketing become increasingly important, some marketers feel that creativity is being sacrificed. This post looks at how brands can achieve the perfect blend of both, and why they need to inform one another if you want to achieve real marketing success.
December 21, 2015
Ideally, marketing automation software allows companies to track, analyze, and nurture prospects with highly personalized, useful content that helps convert prospects to customers and turn customers into brand advocates. Marketing automation software introduces precision and process to both lead generation and lead nurturing campaigns through its ability to track, score, and assign leads efficiently.
What can be learned through marketing automation
November 08, 2015
This infographic explains how small businesses can utilize marketing automation to nurture leads and increase ROI.
Marketing automation for small business
August 08, 2015
Marketing automation tools are now being designed with small business's in mind. Local businesses can target the right person, at the right time, and in the right format - all based on their customer visit frequency. Here's why local businesses should be investing in marketing automation.
Marketing Automation For Small Business
May 22, 2015
Do you feel like business keeps getting more and more complicated and you can't keep up? There is a solution: marketing automation. Even choosing what kind of automation to use is a challenge, but once you understand what is possible, you can prioritize what to implement.
May 17, 2015
You’ve been saying it for over a year now - tomorrow will be the day you finally automate your twitter account. Not completely (we don’t want you to become spam) - but intelligently mastering the social media tool. Automating it in a way that makes your twitter account even more exciting- even more engaging- than updates about what you ate for dinner last night.
Automate Twitter Tools IFTTT
May 17, 2015
I’ve been talking to more companies and fellow marketers about email marketing automation this year than I ever have before. I wanted to write a post about what you should be thinking about before you ever get to choosing the actual platform and set of tools that can help you get to the level with your marketing.
Marketing Automation Tips
April 03, 2015
The pioneers of the marketing automation industry were — not surprisingly — very smart marketers. They slapped the word “automation” next to “marketing,” and boom, their targets instantly started thinking that these tools could run chunks of their marketing programs… automatically. Set it up, let...
Who Belong on Your Marketing Automation Team
March 30, 2015
Hinge’s Managing Partner, Lee Frederiksen, was a recent guest on the TechnologyAdvice Expert Interview Series to share his insight on strategies to improve marketing automation . Lee joined me to discuss lead generation strategies, lead nurturing tips, and marketing automation strategies.

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