Recent Posts

Mobiles Will Combine New Human Interface Advances

David H Deans
The introduction of progressive smartphone designs have truly been a game changer in consumer electronics -- essentially re-imagining the user interface (UI) on a hand-held device. Meanwhile, user expectations have been elevated, as these devices are applied in a broader range of use-cases.
Mobiles Will Combine New Human Interface Advances

Top 5 Social Media Predictions for 2015

Lauren Riley
As the year draws to a close, I thought now would be a good time to look at what the next twelve months hold for social media marketing.
Top 5 Social Media Predictions for 2015

Cookies in Mobile: Do They Exist?

shrutilele
“Cookies don’t exist on mobile” has been a long-standing misconception in the mobile advertising ecosystem. The existence and application of cookies in mobile has been heavily debated and is a source of a lot of confusion. This article will address this issue and try to clear the confusion.
Cookies in Mobile: Do They Exist?

The Internet of Things Saves Black Friday and Cyber Monday

jessoaks11
In a year that saw somewhat muted in-store sales, it was online purchases – particularly online purchases made from mobile devices – that helped salvage the Black Friday through Cyber Monday shopping weekend for retailers.
The Internet of Things Saves Black Friday and Cyber Monday

What Makes a Good Website?

StefanP
You've heard it before. Google is king because 80% of people go through Google to find information, so just do SEO and you will be successful. This isn't enough anymore. Google rating is important, but your own website should be queen. It needs to be powerful in terms of content and more.
What Makes a Good Website?

3 Golden Rules for Mobile Marketing

BrettRelander
Given its significance, it is vital to implement mobile marketing correctly. With more and more ad spending being funneled into mobile marketing, there is a lot resting on getting it right. These tips will ensure success with your brand’s mobile marketing strategy.
3 Golden Rules for Mobile Marketing

Social and Mobile Set to Inspire Workplace Transformation

danielnewmanUV
Business has forever been a world of change. If we think of it, change has been the only constant factor given the proliferation of so many technologies since the last couple of decades. While change has occurred in all aspects, the workplace is where some of the most glaring transformations have taken place. Let’s take a look at two of the biggest changes that are set to transform workplaces like never before.
Social and Mobile Set to Inspire Workplace Transformation

Moving Mobile Pay Beyond Early Adopters Ain’t Easy

KimNiemi
Mobile pay may be the way of the future, but privacy concerns coupled with a lack of "need" in most consumers' eyes mean that retailers have their work cut out for them if they want to attract a larger audience to their mobile pay apps. Do YOU know what consumers most want in a mobile pay app?
Moving Mobile Pay Beyond Early Adopters Ain’t Easy

Privacy Concerns to Escalate as Mobile Dominates in 2015

Daniel Green
It’s clear that the ability of mobile apps to protect the data of their users will help define and differentiate brands next year, and as we have seen with Uber and Facebook, what the company then does with your personal data will also be closely monitored by wary consumers across the globe.
Privacy Concerns to Escalate as Mobile Dominates in 2015

Mobile Cloud Services Will Disrupt Old Business Models

David H Deans
The competition for market share in the mobile cloud arena will escalate during 2015. The cloud content and services markets -- enabled by the ubiquity of smartphones and media tablets -- are now the battleground between major content providers, device manufacturers and internet service providers.
Mobile Cloud Services Will Disrupt Old Business Models