Recent Posts

Mixed Messaging on Social Media

Sendible
According to Jonah Lipton with the London School of Economics and Political Science, the people of Freetown, Sierra Leone (where Lipton is living while doing his fieldwork), are very much confused about the Ebola outbreak in the region. Lipton wrote in August how social media, and WhatsApp in particular, has greatly contributed to this confusion.
Mixed Messaging on Social Media

Social Advocacy and Politics: Takin’ It to the Tweets

DrDigipol
In a world pulsating with conflict large and small, from the streets of Ferguson to Kobani and beyond, there is a need for calming voices. There is a need for voices to soothe the anger and facilitate meaningful conversations across the communities in conflict. Philosophers of the Enlightenment wrote at length that rational discourse is the surest route to good policy and the avoidance of violence.
Social Advocacy and Politics: Takin’ It to the Tweets

Social Advocacy and Politics: What #MyNYPD Hoped For and What We Got

DrDigipol
In the reaction to the Grand Jury decision not to indict Officer Darren Wilson for shooting Michael Brown, there has been a lot of over-reaction from the police… again. In Los Angeles, mass arrests of protestors on the eve of Thanksgiving gave rise to harsh twiticism from across the nation. But amidst the excesses there were some glimmers of hope.
Social Advocacy and Politics: What #MyNYPD Hoped For and What We Got

Facebook: Is It Still Worth It for Businesses to Keep Their Pages?

Deborah Sweeney
As of January 2015, Business Pages content will show up less frequently on the casual user's news feed. Is it worth it, then, for small businesses to hold onto their Facebook Pages?
Facebook: Is It Still Worth It for Businesses to Keep Their Pages?

Barack Obama, Cuddles and Putin: G20 Social Listening

Leslie Nuccio
With content and commentary created on a 24-hour basis, there’s no such thing as a one-off, standalone story anymore.
Barack Obama, Cuddles and Putin: G20 Social Listening

Content Marketing Minds: What the IBM and Twitter Partnership Means for Marketers

JeanSpencer
If you take IBM’s word for it, the forged alliance between Twitter and IBM will “transform how businesses and institutions understand their customers, markets and trends—and inform every business decision.”
Content Marketing Minds: What the IBM and Twitter Partnership Means for Marketers

Twitter's New Mega-Partnership Has Interesting Implications

markwschaefer
Yesterday, Twitter announced a landmark partnership with IBM as it seeks to turn its unprecedented flow of real-time consumer data into business intelligence. This is a deal that had been “years in the making.” There were three primary benefits ascribed to the partnership. Let’s look at each one and see what it means to you.
Twitter's New Mega-Partnership Has Interesting Implications

A Call for Social Media Restraint During a Crisis

Vanessa DiMauro
We are in the midst of a social media revolution, where sharing tools are free and fast. Always consider the impact of your actions when you post that Twitter card with an image. Please.
A Call for Social Media Restraint During a Crisis

Ello, the Hip, Minimal Social Network: Hanging Out with the Cool Kids

larrykim
Behold: "Ello," yet another social media network. It resembles a prototype site hacked together by coders, rather than a full-featured social network. In many ways, this is exactly what Ello is. Let's take a look at some of the features it offers and how to use it. Is it worth the hype?
Ello, the Hip, Minimal Social Network: Hanging Out with the Cool Kids

Taking Aim at Facebook: Start-Up Ello Takes on Goliath

MattSilverRock
Ello, the social media upstart, is making waves. Learn how and why their approach is different from Facebook's, and the impact it will have on advertisers and marketers.
Taking Aim at Facebook: Start-Up Ello Takes on Goliath