Recent Posts

The New "Boom" to Avoid

Isra Garcia
You get a welcoming email: “I’d like to invite you to…” Then you realize it’s a promotional invite to a social media or community management course. I think that too much of what you invest in excitement and expectations on this kind of course goes toward networking, funny videos, metaphors, “tweetable” punch lines or dinner on Friday after class.
The New "Boom" to Avoid

Google+ on Its Third Birthday

cabraham
Good luck, Google+, on your 3rd anniversary. I really like you. For now, only because of your potential and because I am always trying to impress your dad, Google. But what I would really like is to love to spend time on Google+. To leave Facebook behind and make G+ my number one social media wife. Right now, it's dead last.
Google+ on Its Third Birthday

Screening Questions: Essential Or Waste of Space?

amy_edwards88
When the time comes to advertise a new vacancy for your business, there are lots of things you need to consider to ensure you get the best candidates applying and you receive relevant, qualified applications that have a genuine interest in your business.
Screening Questions: Essential Or Waste of Space?

Is Facebook Just a 'Dark Pool'?

RichardStacy
Wednesday saw an important announcement from the New York Attorney General. He announced that Barclays Bank is to be prosecuted concerning their operation of a ‘dark pool’. A dark pool is a private trading area which a bank can operate on behalf of its clients, or anyone else granted access.
Is Facebook Just a 'Dark Pool'?

What Your Social Media Presence Says About Why You Share

Evan LePage
So much attention is paid to what people share on social media that we often ignore the why. Why do we turn to networks like Twitter, Facebook and LinkedIn to share specific types of content? Your social media presence can tell you a lot about your motives for sharing.
What Your Social Media Presence Says About Why You Share

Social Advocacy & Politics: ISIS Takes Control of Your Twitter Account

DrDigipol
While most of the media are focusing on ISIS’s use of social media to post gruesome pictures and slick videos, The Atlantic took a deeper dive into how ISIS is gaming Twitter. For example, ISIS understands that it only takes a handful of tweeters to steal a hashtag. Thus, they initially assembled a group of a couple hundred tweeters.
Social Advocacy & Politics: ISIS Takes Control of Your Twitter Account

The 2 Questions To Ask When Planning Content

Jack Ashman
Remember when Facebook timeline came in? It was the at time that everyone was raving about Pinterest and Instagram. It was all about images, visual visual visual. All brand Facebook page posts went from plain text to always having an image. Why did social media managers do this?
The 2 Questions To Ask When Planning Content

5 Ways to Improve Business Productivity on the Road [INFOGRAPHIC]

Zach Taiji
Commuting can take some important time out of your day - but thanks to technologies such as the cloud and mobile devices, we’re now able to take advantage of some great productivity tools to help keep our day going, wherever we are in the world.
5 Ways to Improve Business Productivity on the Road [INFOGRAPHIC]

Nintendo's E3 Results, Illustrated by Twitter

Rob Sutter
We are a week removed from E3 and to say that the most notable digital event in the world still has people talking would be an understatement. Perhaps the most sociable fans were those of "the Big Three" in the video game industry: Microsoft, Nintendo and Sony.
Nintendo's E3 Results, Illustrated by Twitter

Engaging Your Audience: Avoid Random Acts (of Content)

Scott Allan
The proliferation of Web technology and social networks has forever changed the marketing landscape. Or has it? In recent years, we’ve become conditioned to believe that technology has fundamentally changed the rules of marketing. But are we simply distracting ourselves with our own hype?
Engaging Your Audience: Avoid Random Acts (of Content)