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October 08, 2015
Whether you’re just starting to think about striking out on your own, or you’ve been running your own shop for years, everybody needs a little extra motivation sometimes. This infographic from Cornerstone brings together 18 mantras that can help prepare you for success or pull you out of a post-setback slump
Get Inspired: 18 Essential Entrepreneur Mantras [Infographic] | Social Media Today
September 29, 2015
In this episode of the Social Business Engine podcast , Bernie Bordges speaks with Bryan Jones, Vice President North America Commercial Marketing at Dell, to discuss the new Social Business Journal: Digital Transformation, Social Selling Research, Insights and Best Practices, published in cooperation with Dell.
How B2B Buyers Use Social Media [Podcast] | Social Media Today
September 09, 2015
Whether you' re considering focusing your marketing on social media, or just starting to post on a new network, it' s essential to dig deep into what these choices mean for your brand and which strategy to pursue for the be st chance at success.
5 Social Media Branding Strategies for Business [Infographic] | Social Media Today
September 04, 2015
Social media platforms present unique opportunities to reach your target customers, whether you’re a startup or a more established company . As such, it’s important to get off on the right foot or you risk alienating your audience entirely.
8 Big Social Media Marketing Mistakes Businesses Make (and How to Avoid Them) | Social Media Today
September 03, 2015
In a new episode of the Social Zoom Factor podcast, Pam Moore discusses the best tactics to use in digital marketing to win customers, sales and advocates, while also highlighting some of the more spammy, self-promotional tactics to avoid.
10 Tips to Increase Online Sales by Inspiring, Educating & Helping Customers Buy From You | Social Media Today
August 26, 2015
What are the habits, behaviors and foundational success elements that true social marketing leaders embrace? How do they rise above the status quo? Pam Moore discusses this in a new episode of the Social Zoom Factor podcast.
10 Habits Highly Successful Social Media Marketing Leaders | Social Media Today
August 25, 2015
An interview with Amy Heiss, Global Program Manager for Social Media Training and Activation at Dell, looking at the strong social culture at Dell and how they train employees on effective use of social media, while measuring their business impact through social influence.
How SMaC U Leads to Social Influence at Dell [PODCAST] | Social Media Today
August 25, 2015
For most of us, we equate big social media followings with big credibility. But is that right? In this post, Randy Milanovic questions the notion of large followings and how vanity metrics can be enticing, but they're not necessarily reflective of real-world marketing results.
Vanity Metrics and Social Proof. What Does it All Mean? | Social Media Today
August 27, 2015
In this edition of the 'All the Social Ladies' podcast, we hear from Nisha Chittal, Manager of Social Media and Community at MSNBC. Chittal discusses her career as a journalist and advisor, and her role at MSNBC, where she leads and develop the comapny's social editorial strategy, audience growth and engagement, social TV integrations, and emerging platform strategy.
All the Social Ladies Podcast: Nisha Chittal | Social Media Today
August 17, 2015
Today’s workforce is going through its greatest transformation since the Industrial Revolution. How many of these changes are you experiencing in your organization and personal workspace?