Recent Posts

How We Handle Death in Social Media

dgingiss
When it comes to death, we pause in social media. What’s appropriate? What’s culturally acceptable? And, if we’re being honest, what would our followers like to see?
How We Handle Death in Social Media

4 Social Opportunities You Might Be Missing

jen_jensen
If your audience has niche interests, it’s important to understand where they're spending time online. More and more, content marketers should look to these four social networks to add value to any content strategy.
4 Social Opportunities You Might Be Missing

6 Tips for Building a Stellar Social Media Game Plan

ActOnSoftware
These days, there’s no end to what businesses can do when it comes to engaging with social media, no one channel to which they’re limited or forum from which they’re kept.
6 Tips for Building a Stellar Social Media Game Plan

The Instagram Rule of 11 and Beyond

DouglasSMF
The Instagram Rule of 11 is a fairly arbitrary threshold by which a post’s success is judged. It arises from a simple fact of design on the Instagram app; when a post on the photo-sharing site is liked eleven times, the app stops displaying the individual names of those who have liked it and shows only the number.
The Instagram Rule of 11 and Beyond

Mixing Up Your Media Mix

PaisleyHansen
In order to make people in today's world take notice of your marketing campaign, you need to be active on multiple mediums.
Mixing Up Your Media Mix

Create a Powerful Trade Show Presence Through Social Media

Kristin Hovde
Combining both social media marketing and trade show exhibiting can make a huge impact if you are looking to get more customers and grow your networking circle. This article outlines some ideas to bring more attendees to your booth by getting the word out online before, during, and after the trade show.
Create a Powerful Trade Show Presence Through Social Media

Social Media Sleuths: Are They Helpful or Harmful?

Kayla Minguez
Citizen journalism has become much easier with widespread access to social media. But are social media sleuths helping to solve crimes, or are they simply butting in?
Social Media Sleuths: Are They Helpful or Harmful?

6 Ingredients for Your Next Perfect Social Media Post

harshajmera
The posts that you share on Social Media are the key to increasing the engagement, traffic, and awareness of your brand online.
6 Ingredients for Your Next Perfect Social Media Post

Improve Your Social Media Marketing Performance With These 6 Tools

Ray Wang
Do you want to discover which users have shared your content without mentioning your Twitter handle? Do you want to know who your top influencers and active users are? To gain these insights and improve your social media marketing performance, here are six social media tools you should use.
Improve Your Social Media Marketing Performance With These 6 Tools

The Diagnosis and Treatment of Social Media Fatigue

thuff007
Are you in the social networking doldrums? Does the idea of posting content on social media sites fill you with dread instead of excitement? Social fatigue eventually happens to everyone but with a little effort you can get your social mojo back.
The Diagnosis and Treatment of Social Media Fatigue